---
title: Shift4Shop eCommerce Blog | Emily Rollwitz
description: Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propels top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content.
---

[![eCommerce Blog](https://blog.shift4shop.com/hubfs/shift4shop/shift4-blog.jpg)](https://blog.shift4shop.com/)

[![shift4shop logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/)

[Sign Up](https://www.3dcart.com/freetrial.htm?utm_campaign=Blog&utm_source=blog&utm_medium=blog-cta&utm_content=free-trial-cta)

[Subscribe](https://blog.shift4shop.com/author/emily-rollwitz#subscribeBlock)

# Emily Rollwitz

![Emily Rollwitz](https://blog.shift4shop.com/hubfs/Emily%20Rollwitz.png)

Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propels top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content.

Find me on:

[https://www.globalapptesting.com/  ](https://www.globalapptesting.com/) <https://www.linkedin.com/in/emily-rollwitz/>

### Recent Posts

[Web Design](https://blog.shift4shop.com/topic/web-design) | 8 min read

## [When and How To Start an eCommerce Website Redesign](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign)

 By [Emily Rollwitz](https://blog.shift4shop.com/author/emily-rollwitz) [April 19, 2023](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign) [0 Comments](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign#comments-listing)

[![Team working on an eCommerce website redesign](https://blog.shift4shop.com/hs-fs/hubfs/iStock-1392894746.jpg?width=12&name=iStock-1392894746.jpg)](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign)

[**](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign)

It can be tempting to look at a website that’s underperforming and hope the problem resolves itself. However, that’s never going to be as effective as putting in the work to redesign your website — which is why we’re going to explore Commerce website redesign in detail.

[Continue Reading...](https://blog.shift4shop.com/how-to-start-ecommerce-website-redesign)

- [Tweet](https://twitter.com/share)

[Conversion Optimization](https://blog.shift4shop.com/topic/conversion-optimization) | 8 min read

## [Why Crowd Testing Is Vital to eCommerce & How to Do It](https://blog.shift4shop.com/crowd-testing-ecommerce)

 By [Emily Rollwitz](https://blog.shift4shop.com/author/emily-rollwitz) [August 27, 2021](https://blog.shift4shop.com/crowd-testing-ecommerce) [0 Comments](https://blog.shift4shop.com/crowd-testing-ecommerce#comments-listing)

[![crowd testing](https://blog.shift4shop.com/hs-fs/hubfs/iStock-1214489342.jpg?width=12&name=iStock-1214489342.jpg)](https://blog.shift4shop.com/crowd-testing-ecommerce)

[**](https://blog.shift4shop.com/crowd-testing-ecommerce)

The ways in which consumers interact with the world of eCommerce is as changeable and varied as the consumers that engage with it. Rapid growth in digital technologies and mobile spaces is continually morphing to meet the demands of a multifaceted market base. But this growth has also created a unique challenge where immediate and continuous testing is vital.

[Continue Reading...](https://blog.shift4shop.com/crowd-testing-ecommerce)

- [Tweet](https://twitter.com/share)

- [1](https://blog.shift4shop.com/author/emily-rollwitz/page/1)

### Leave a reply or comment below

### Sign up for Marketing Tips

### Related posts

[![3dcart logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/)

### Sign up for Marketing Tips

[![New call-to-action](https://no-cache.hubspot.com/cta/default/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8.png)](https://cta-redirect.hubspot.com/cta/redirect/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8)

 

### Resources

[Apps & Integrations](https://blog.3dcart.com/topic/apps-integrations)

[B2B Ecommerce](https://blog.3dcart.com/topic/b2b-ecommerce)

[Conversion Optimization](https://blog.3dcart.com/topic/conversion-optimization)

[Customer Service](https://blog.3dcart.com/topic/customer-service)

[Digital Payments](https://blog.3dcart.com/topic/digital-payments)

[Ecommerce Features](https://blog.3dcart.com/topic/ecommerce-features)

[Ecommerce Marketing](https://blog.3dcart.com/topic/ecommerce-marketing)

[eCommerce News](https://blog.3dcart.com/topic/ecommerce-news)

[Email Marketing](https://blog.3dcart.com/topic/email-marketing)

[Fraud Prevention](https://blog.3dcart.com/topic/fraud-prevention)

[Holiday Shopping](https://blog.3dcart.com/topic/holiday-shopping)

[Search Engine Optimization](https://blog.3dcart.com/topic/seo)

[Shipping & Fulfillment](https://blog.3dcart.com/topic/shipping-fulfillment)

[Social Media](https://blog.3dcart.com/topic/social)

[Starting an Online Business](https://blog.3dcart.com/topic/starting-a-business)

[Success Stories](https://blog.3dcart.com/topic/success-stories)

[Web Design](https://blog.3dcart.com/topic/web-design)

 

### Popular Articles

Search Articles



[![](https://feedburner.google.com/fb/images/pub/feed-icon32x32.png)](http://feeds.feedburner.com/3dcartEcommerceBlog) [RSS Feed](http://feeds.feedburner.com/3dcartEcommerceBlog)

 [![3dcart eCommerce Blog - Blog Directory OnToplist.com](https://www.ontoplist.com/images/ontoplist31.png?id=59e75cd39646e)](https://www.ontoplist.com/blogs/3dcart-ecommerce-blog_59e75cd39646e/)

[Want to be a Guest Author?](https://blog.3dcart.com/guest-posts-application)

<https://www.facebook.com/3dCart> <https://twitter.com/3dcart> <https://plus.google.com/+3dcart>

Copyright © 2023 Shift4Shop. All Rights Reserved.

## Rocket Fuel for Your Business

About Shift4Shop

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Why Shift4Shop](https://www.shift4shop.com/why-3dcart.html) [Shopping Cart Software](https://www.shift4shop.com/shopping-cart-software.html) [Success Stories](https://www.shift4shop.com/lp/success-stories/) [Shift4Shop Reviews](https://www.shift4shop.com/shopping-cart-reviews.html) [eCommerce Blog](https://blog.shift4shop.com/) [Sitemap](https://www.shift4shop.com/sitemap.html)

eCommerce

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Features](https://www.shift4shop.com/all-features.html) [How to Sell Online](https://www.shift4shop.com/sell-online.htm) [Create a Website](https://www.shift4shop.com/build-ecommerce-website.htm) [Start an Online Store](https://www.shift4shop.com/start-an-online-store.html) [eCommerce](https://www.shift4shop.com/ecommerce-saas.html) [Online Store Builder](https://www.shift4shop.com/build-an-online-store.html)

Resources

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[eCommerce Web Design](https://www.shift4shop.com/ecommerce-web-design.htm) [eCommerce Marketing](https://www.shift4shop.com/ecommerce-marketing-tools.html) [Custom Development](https://www.shift4shop.com/custom-development.html) [Start an Online Business](https://www.shift4shop.com/start-an-online-business.html) [App Store](https://apps.shift4shop.com/) [Theme Store](https://themes.shift4shop.com/)

Technical Support

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Support Center](https://support.3dcart.com/) [eCommerce Forum](https://forums.shift4shop.com/) [eCommerce University](https://www.shift4shop.com/lp/ecommerce-university/) [Developer Portal](https://developer.3dcart.com/) [Supported Payments](https://www.shift4shop.com/ecommerce-payment-gateways.html)

Company

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[About Us](https://www.shift4shop.com/aboutus.htm) [Contact Us](https://www.shift4shop.com/aboutus.htm#contact-area) [Become a Partner](https://www.shift4shop.com/ecommerce-partners.html) [Affiliate Program](https://www.shift4shop.com/3dcart-affiliates.html)

Copyright © 2025 Shift4Shop

[Terms and Conditions](https://www.shift4shop.com/legal.html) [Privacy Policy](https://www.shift4shop.com/privacy.html)

<https://www.facebook.com/Shift4Payments/> <https://x.com/shift4> <https://www.youtube.com/@Shift4Shop> <https://www.linkedin.com/company/shift4> <https://www.instagram.com/shift4/>

<https://www.facebook.com/Shift4Payments/> <https://x.com/shift4> <https://www.youtube.com/@Shift4Shop> <https://www.linkedin.com/company/shift4> <https://www.instagram.com/shift4/>

Copyright © 2025 Shift4Shop

```json
{
  "@context" : "http://schema.org",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "United States",
    "addressLocality" : "Center Valley",
    "addressRegion" : "PA",
    "postalCode" : "18034",
    "streetAddress" : "3501 Corporate Pkwy "
  },
  "alternateName" : "3dcart Shopping Cart Software",
  "areaServed" : {
    "@type" : "GeoCircle",
    "geoMidpoint" : {
      "@type" : "GeoCoordinates",
      "latitude" : "37.0902",
      "longitude" : "95.7129"
    },
    "geoRadius" : "500 km"
  },
  "description" : "Shopping Cart Software",
  "email" : "sales@3dcart.com",
  "image" : "https://www.3dcart.com/images/logo.png",
  "logo" : "https://www.3dcart.com/images/logo.png",
  "mainEntityOfPage" : {
    "@id" : "https://blog.shift4shop.com/author/emily-rollwitz",
    "@type" : "WebPage",
    "description" : "Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propels top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content. "
  },
  "naics" : "5112",
  "name" : "3dcart",
  "sameAs" : [ "https://www.3dcart.com", "https://www.facebook.com/3dcart", "https://www.twitter.com/3dcart", "https://plus.google.com/+3dcart", "https://instagram.com/3dcart/", "https://www.youtube.com/3dcart", "https://www.linkedin.com/company/3dcart.com", "https://www.pinterest.com/3dcart" ],
  "telephone" : "8882762108",
  "url" : "https://www.shift4shop.com"
}
```

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Shift4"
  },
  "dateModified" : "October 1, 2024, 12:00:00 PM",
  "datePublished" : "1970-01-01 00:00:00",
  "description" : "Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propels top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content. ",
  "headline" : "Shift4Shop eCommerce Blog",
  "image" : {
    "@type" : "ImageObject",
    "url" : ""
  },
  "mainEntityOfPage" : {
    "@id" : "https://blog.3dcart.com",
    "@type" : "WebPage",
    "description" : "eCommerce Blog by 3dcart"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.3dcart.com/images/logo.png"
    },
    "name" : "3dcart"
  }
}
```