---
title: Shift4Shop eCommerce Blog | Sophie Krokida
description: Sophie is a Content Writer at email marketing software Moosend. Her content marketing chest is full of tips and tricks to make your heart and business fly. She is obsessed with Pascal Case words and hates over-GIFed articles.
---
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# Sophie Krokida
Sophie is a Content Writer at email marketing software Moosend. Her content marketing chest is full of tips and tricks to make your heart and business fly. She is obsessed with Pascal Case words and hates over-GIFed articles.
Find me on:
[https://moosend.com/ ](https://moosend.com/)
### Recent Posts
[Email Marketing](https://blog.shift4shop.com/topic/email-marketing) | 14 min read
## [Why You Should Use a Marketing Automation Platform for your eCommerce Store](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store)
By [Sophie Krokida](https://blog.shift4shop.com/author/sophie-krokida) [May 27, 2019](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store) [0 Comments](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store#comments-listing)
[](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store)
[**](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store)
Are you planning to **start your own eCommerce business**, or do you already have one and are debating whether or not you need a marketing automation platform?
Well, the truth is, you need it more than you can imagine.
So, read on because we’re about to analyze all the reasons **why marketing automation is vital** for your eCommerce store. And, by the end of this article, you’ll have a clear image on how to utilize it for your own business.
Before we get all geeky for all the aspiring/new eCommerce\[...\]
[Continue Reading...](https://blog.shift4shop.com/why-you-should-use-a-marketing-automation-platform-for-your-ecommerce-store)
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### Resources
[Apps & Integrations](https://blog.3dcart.com/topic/apps-integrations)
[B2B Ecommerce](https://blog.3dcart.com/topic/b2b-ecommerce)
[Conversion Optimization](https://blog.3dcart.com/topic/conversion-optimization)
[Customer Service](https://blog.3dcart.com/topic/customer-service)
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[Ecommerce Marketing](https://blog.3dcart.com/topic/ecommerce-marketing)
[eCommerce News](https://blog.3dcart.com/topic/ecommerce-news)
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[Holiday Shopping](https://blog.3dcart.com/topic/holiday-shopping)
[Search Engine Optimization](https://blog.3dcart.com/topic/seo)
[Shipping & Fulfillment](https://blog.3dcart.com/topic/shipping-fulfillment)
[Social Media](https://blog.3dcart.com/topic/social)
[Starting an Online Business](https://blog.3dcart.com/topic/starting-a-business)
[Success Stories](https://blog.3dcart.com/topic/success-stories)
[Web Design](https://blog.3dcart.com/topic/web-design)
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## Rocket Fuel for Your Business
About Shift4Shop
[Why Shift4Shop](https://www.shift4shop.com/why-3dcart.html) [Shopping Cart Software](https://www.shift4shop.com/shopping-cart-software.html) [Success Stories](https://www.shift4shop.com/lp/success-stories/) [Shift4Shop Reviews](https://www.shift4shop.com/shopping-cart-reviews.html) [eCommerce Blog](https://blog.shift4shop.com/) [Sitemap](https://www.shift4shop.com/sitemap.html)
eCommerce
[Features](https://www.shift4shop.com/all-features.html) [How to Sell Online](https://www.shift4shop.com/sell-online.htm) [Create a Website](https://www.shift4shop.com/build-ecommerce-website.htm) [Start an Online Store](https://www.shift4shop.com/start-an-online-store.html) [eCommerce](https://www.shift4shop.com/ecommerce-saas.html) [Online Store Builder](https://www.shift4shop.com/build-an-online-store.html)
Resources
[eCommerce Web Design](https://www.shift4shop.com/ecommerce-web-design.htm) [eCommerce Marketing](https://www.shift4shop.com/ecommerce-marketing-tools.html) [Custom Development](https://www.shift4shop.com/custom-development.html) [Start an Online Business](https://www.shift4shop.com/start-an-online-business.html) [App Store](https://apps.shift4shop.com/) [Theme Store](https://themes.shift4shop.com/)
Technical Support
[Support Center](https://support.3dcart.com/) [eCommerce Forum](https://forums.shift4shop.com/) [eCommerce University](https://www.shift4shop.com/lp/ecommerce-university/) [Developer Portal](https://developer.3dcart.com/) [Supported Payments](https://www.shift4shop.com/ecommerce-payment-gateways.html)
Company
[About Us](https://www.shift4shop.com/aboutus.htm) [Contact Us](https://www.shift4shop.com/aboutus.htm#contact-area) [Become a Partner](https://www.shift4shop.com/ecommerce-partners.html) [Affiliate Program](https://www.shift4shop.com/3dcart-affiliates.html)
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