---
title: Shift4Shop eCommerce Blog | Craig Lebrau
description: Craig Lebrau holds a degree in finance but discovered his passion for Ecommerce in university. He has since worked in various Ecommerce stores and is actively engaged with the industry via his profession and advice articles.
---

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# Craig Lebrau

![Craig Lebrau](https://blog.shift4shop.com/hubfs/Craig%20Headshot%20(Columbia).png)

Craig Lebrau holds a degree in finance but discovered his passion for Ecommerce in university. He has since worked in various Ecommerce stores and is actively engaged with the industry via his profession and advice articles.

### Recent Posts

[eCommerce News](https://blog.shift4shop.com/topic/ecommerce-news) | 6 min read

## [Ecommerce Possibilities in a Digital World: Success, Progress and Rivalry](https://blog.shift4shop.com/ecommerce-success-progress-rivalry)

 By [Craig Lebrau](https://blog.shift4shop.com/author/craig-lebrau) [August 20, 2019](https://blog.shift4shop.com/ecommerce-success-progress-rivalry) [0 Comments](https://blog.shift4shop.com/ecommerce-success-progress-rivalry#comments-listing)

[![iStock-904482308](https://blog.shift4shop.com/hs-fs/hubfs/iStock-904482308.jpg?width=12&name=iStock-904482308.jpg)](https://blog.shift4shop.com/ecommerce-success-progress-rivalry)

[**](https://blog.shift4shop.com/ecommerce-success-progress-rivalry)

It’s no secret that the modern world is one giant digitally-inclined marketplace. As such, the information age has taken competition into the digital domain, creating vast opportunities and challenges in the field of ‘ecommerce’ for billions of sellers and buyers in the world. With new developments coming out of the woodwork in information technologies every other day, users of this interconnected system are finding great ease and capability in promoting their sales and carrying out their\[...\]

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[eCommerce News](https://blog.shift4shop.com/topic/ecommerce-news) | 5 min read

## [5 eCommerce Trends That Will Drive Sales in 2019](https://blog.shift4shop.com/ecommerce-trends-drive-sales)

 By [Craig Lebrau](https://blog.shift4shop.com/author/craig-lebrau) [May 31, 2019](https://blog.shift4shop.com/ecommerce-trends-drive-sales) [0 Comments](https://blog.shift4shop.com/ecommerce-trends-drive-sales#comments-listing)

[![iStock-842085298](https://blog.shift4shop.com/hs-fs/hubfs/iStock-842085298.jpg?width=12&name=iStock-842085298.jpg)](https://blog.shift4shop.com/ecommerce-trends-drive-sales)

[**](https://blog.shift4shop.com/ecommerce-trends-drive-sales)

Commerce is an ever-changing industry due to the nature of innovation that surrounds it – from traditional brick-and-mortar storefronts to door to door sales tactics or promoters hounding consumers at malls, commerce has evolved into an omnipresent entity, present in all forms and on all platforms, both online and off.

From the clothes you wear to the devices you choose to purchase, it is all influenced in one way or another by marketing, mainly through technology – the social media platform\[...\]

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