FedEx

Every e-commerce business—regardless of size, product category, or experience—shares a common challenge: shipping orders to customers. The key to thriving online is finding a way to get products into your customers’ hands quickly while keeping your transportation costs low.

When it comes to shipping, a few inches can make a truckload of difference to your bottom line.

Inadequate or poorly designed packaging may seem like a small thing, but there are three costly side effects:

• You are likely paying more for packaging than you should.
• You could be paying more for shipping than you should.
• Items that aren’t appropriately packed can get damaged in transit.

Whether you’re shipping 10 packages a day or 10,000, choosing the right packaging for your products is[...]

As consumers increasingly prefer to shop online, more companies are joining the e-commerce landscape. But more e-commerce growth also means greater competition.

To keep customers coming back, many online retailers rely on free shipping. The strategy works: A whopping 9 out of 10 customers cite free shipping as their number one incentive to shop online more often, and 83% of customers will wait an additional two days for free shipping.

But how can your business compete with retail giants like [...]