---
title: Shift4Shop eCommerce Blog | Reny Punnoose
description: Reny Punnoose is Senior Marketing Manager at Zinrelo. Zinrelo is a modern-day, loyalty rewards program, helping to maximize repeat sales and per-customer revenue through 360-degree customer engagement. Zinrelo encourages multiple dimensions of loyalty including transactional, social, referral, engagement and behavioral loyalty.
---
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# Reny Punnoose
Reny Punnoose is Senior Marketing Manager at Zinrelo. Zinrelo is a modern-day, loyalty rewards program, helping to maximize repeat sales and per-customer revenue through 360-degree customer engagement. Zinrelo encourages multiple dimensions of loyalty including transactional, social, referral, engagement and behavioral loyalty.
Find me on:
[https://zinrelo.com/ ](https://zinrelo.com/)
### Recent Posts
[Holiday Shopping](https://blog.shift4shop.com/topic/holiday-shopping) | 5 min read
## [Tis the season to be jolly! Holiday shopping and rewards](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards)
By [Reny Punnoose](https://blog.shift4shop.com/author/reny-punnoose) [October 04, 2018](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards) [1 Comment](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards#comments-listing)
[](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards)
[**](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards)
As per [Deloitte’s 2017 holiday survey](https://www2.deloitte.com/content/dam/Deloitte/us/Documents/consumer-business/us-cb-holiday-survey-report-2017.pdf), holiday shopping season accounts for more than $1 trillion and more one quarter of annual US retail sales. Yes, it’s that time of the year when customers and retailers are all geared to put their **shopping strategies, tips and tricks** to play. Customers look around multiple stores and sites till they find, the best price or rewards that add value to their purchase.
Although retail spending grows overall in December, consumers tend to spend a smaller share of\[...\]
[Continue Reading...](https://blog.shift4shop.com/tis-the-season-to-be-jolly-holiday-shopping-and-rewards)
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