--- title: Shift4Shop eCommerce Blog | Anita Sambol description: Anita Sambol is a content strategist and graphic designer at Point Visible, a marketing agency providing custom blogger outreach services. She has years of experience in designing graphics for websites and running social media and content marketing campaigns. She loves cooking and football. --- [![eCommerce Blog](https://blog.shift4shop.com/hubfs/shift4shop/shift4-blog.jpg)](https://blog.shift4shop.com/) [![shift4shop logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/) [Sign Up](https://www.3dcart.com/freetrial.htm?utm_campaign=Blog&utm_source=blog&utm_medium=blog-cta&utm_content=free-trial-cta) [Subscribe](https://blog.shift4shop.com/author/anita-sambol#subscribeBlock) # Anita Sambol ![Anita Sambol](https://blog.shift4shop.com/hubfs/Anita%20Sambol.png) Anita Sambol is a content strategist and graphic designer at Point Visible, a marketing agency providing custom blogger outreach services. She has years of experience in designing graphics for websites and running social media and content marketing campaigns. She loves cooking and football. Find me on: [https://www.pointvisible.com/  ](https://www.pointvisible.com/) ### Recent Posts [eCommerce Marketing](https://blog.shift4shop.com/topic/ecommerce-marketing) | 9 min read ## [eCommerce Marketing Automation: The 3 Do's and 3 Don'ts](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts) By [Anita Sambol](https://blog.shift4shop.com/author/anita-sambol) [March 26, 2019](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts) [0 Comments](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts#comments-listing) [![iStock-841217582](https://blog.shift4shop.com/hs-fs/hubfs/iStock-841217582.png?width=12&name=iStock-841217582.png)](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts) [**](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts) Automation is the process of letting technology carry out a task with minimum intervention from you. While your tasks are automated, you're free to work on your core tasks. Let's get one thing straight before we go further: [eCommerce automation](https://www.3dcart.com/shopping-cart-software/ecommerce-automation.html) is *amazing*. It makes your life so much easier, speeds up your tasks, and the upshot is that you get more done in a day. In fact, you even [get more done while you *sleep*](http://bestmattress-brand.org/professional-productivity-and-sleep/). On the flip side, automation can be a dangerous game that actually harms your brand\[...\] [Continue Reading...](https://blog.shift4shop.com/ecommerce-marketing-automation-the-3-dos-and-3-donts) - [Tweet](https://twitter.com/share) - [1](https://blog.shift4shop.com/author/anita-sambol/page/1) ### Leave a reply or comment below ### Sign up for Marketing Tips ### Related posts [![3dcart logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/) ### Sign up for Marketing Tips [![New call-to-action](https://no-cache.hubspot.com/cta/default/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8.png)](https://cta-redirect.hubspot.com/cta/redirect/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8)   ### Resources [Apps & Integrations](https://blog.3dcart.com/topic/apps-integrations) [B2B Ecommerce](https://blog.3dcart.com/topic/b2b-ecommerce) [Conversion Optimization](https://blog.3dcart.com/topic/conversion-optimization) [Customer Service](https://blog.3dcart.com/topic/customer-service) [Digital Payments](https://blog.3dcart.com/topic/digital-payments) [Ecommerce Features](https://blog.3dcart.com/topic/ecommerce-features) [Ecommerce Marketing](https://blog.3dcart.com/topic/ecommerce-marketing) [eCommerce News](https://blog.3dcart.com/topic/ecommerce-news) [Email Marketing](https://blog.3dcart.com/topic/email-marketing) [Fraud Prevention](https://blog.3dcart.com/topic/fraud-prevention) [Holiday Shopping](https://blog.3dcart.com/topic/holiday-shopping) [Search Engine Optimization](https://blog.3dcart.com/topic/seo) [Shipping & Fulfillment](https://blog.3dcart.com/topic/shipping-fulfillment) [Social Media](https://blog.3dcart.com/topic/social) [Starting an Online Business](https://blog.3dcart.com/topic/starting-a-business) [Success Stories](https://blog.3dcart.com/topic/success-stories) [Web Design](https://blog.3dcart.com/topic/web-design)   ### Popular Articles Search Articles  [![](https://feedburner.google.com/fb/images/pub/feed-icon32x32.png)](http://feeds.feedburner.com/3dcartEcommerceBlog) [RSS Feed](http://feeds.feedburner.com/3dcartEcommerceBlog)  [![3dcart eCommerce Blog - Blog Directory OnToplist.com](https://www.ontoplist.com/images/ontoplist31.png?id=59e75cd39646e)](https://www.ontoplist.com/blogs/3dcart-ecommerce-blog_59e75cd39646e/) [Want to be a Guest Author?](https://blog.3dcart.com/guest-posts-application) Copyright © 2023 Shift4Shop. 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