For growing eCommerce brands, success often relies on capturing fleeting opportunities — the pivotal moments when potential buyers are just a few clicks away from making a purchase.
For example, someone Googles “best running shoes for beginners” or “oil-free moisturizer.” At that moment, their intent is clear — to purchase a product.
Starting a Business | 10 min read
Running an online business has its challenges, and sustaining cash flow is vital.
In simple terms, cash flow is the net amount of cash and equivalents transferred in and out of a company. How well you track and maintain it can make or break your business’s growth.
In 2019, global eCommerce sales passed $3.53 Trillion. By 2022, this number is expected to double. Pandemic or no pandemic, eCommerce is on a roll. It has become a necessity for our generation — almost like electricity. The comfort of having anything and everything from safety pins to airplanes (yes, you can!) bought from the comfort your home or anywhere you are is akin to an old sci-fi tale coming true.
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