--- title: Collect Customer's Feedback in Your Website with 3dFeedback description: Collect visitors feedback automatically in your website with 3dFeedback. Submissions are categorized and organized for you to analyze the data and take action to increase customer's satisfaction. image: https://blog.shift4shop.com/hubfs/3dFeedback.jpg --- [![eCommerce Blog](https://blog.shift4shop.com/hubfs/shift4shop/shift4-blog.jpg)](https://blog.shift4shop.com/) [![shift4shop logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/) [Sign Up](https://www.3dcart.com/freetrial.htm?utm_campaign=Blog&utm_source=blog&utm_medium=blog-cta&utm_content=free-trial-cta) [Subscribe](https://blog.shift4shop.com/give-your-customers-a-voice-with-3dfeedback#subscribeBlock) [eCommerce Features](https://blog.shift4shop.com/topic/ecommerce-features)| 2 min read # Collect Customer's Feedback in Your Website with 3dFeedback By [Shift4Shop](https://blog.shift4shop.com/author/shift4shop) [1 Comment](https://blog.shift4shop.com/give-your-customers-a-voice-with-3dfeedback#comments-listing) ![](https://blog.shift4shop.com/hubfs/3dFeedback.jpg) The rise of social media has given marketers a new perspective—one that changes that discounts some of the wisdom of marketing’s old guard. In the past, businesses looked at marketing as a one-way communication channel to draw in potential customers. Now, savvy marketers are starting a dialogue with their audience—and feedback forms have replaced the less effective, unpredictable surveys of yore. But [3dfeedback](https://www.3dcart.com/lp/features/3dcarts-3dfeedback-feature/)is more than a way to get data on your audience and improve your product offerings. They also give you the ability to collect more leads, increase conversions, [reduce cart abandonment](https://www.3dcart.com/cart-abandonment.html) and improve customer satisfaction. **Collect More Leads** Giving customers and potential customers the ability to provide feedback is a great way to log contact information for new leads. Differentiate potential customers from current ones by adding categories to all feedback forms that can help identify each audience. If your [shopping cart software](https://www.3dcart.com/shopping-cart-software.html) is robust enough, you’ll be able to set multiple feedback categories for communication pathways. For example: have your support staff check any tech-related questions, while inquiries and feedback about site presentation from leads goes to sales staff, etc.   **Increase Conversions** A famous fast food brand made a name for itself with the tagline “Have it your way”—and even today, the King still prevails. Apply similar rules to your feedback system and you’ll see conversions shoot up in no time. You won’t be able to make every change a lead or potential customer suggests, but the ones that make your to-do list (or reflect a change already in the works) encourage the participant by making him or her a part of the brand. If you make a change, follow up with the shopper and let them know. The more brand champions you create, the more word-of-mouth leads you’ll gain as a result.   **Reduce Cart Abandonment** We don’t always vocalize why we make certain decisions online, but a little thought goes a long way. When coherent feedback comes your way, your business gets a free opportunity see itself through the customer’s eyes. The improvements that you can make based on quality feedback help reduce cart abandonment. In the age of analytics, feedback also gives you the ability to collect crucial data on promotions and their effectiveness; with the right insight, you’ll be able to optimize your campaigns to target higher quality traffic.   **Improve Customer Satisfaction** When you put all of the pieces of the puzzle together, you’ll find that you have a more satisfied customer base. Grabbing new leads is a huge part of collecting feedback, but keeping your customer base satisfied by giving them a chance to be a part of the conversation is priceless. Depending on what you sell, more than half of your online business should come from return customers; it’s an inexpensive way to drive higher revenue and better business. [![Download our "Building an Online Store" Free eBook](https://no-cache.hubspot.com/cta/default/3365633/38f51d80-5935-407f-85d9-56f1e0bf35c9.png)](https://cta-redirect.hubspot.com/cta/redirect/3365633/38f51d80-5935-407f-85d9-56f1e0bf35c9) - [Tweet](https://twitter.com/share) ### Leave a reply or comment below ### Sign up for Marketing Tips ### Related posts [Machine Learning: A Powerful Resource for eCommerce](https://blog.shift4shop.com/machine-learning-powerful-resource-ecommerce) For eCommerce businesses, face-to-face interactions with clients are almost nonexistent. Clients make their orders online, make payments through mobile money transfer platforms, and checkout without ... [Read More](https://blog.shift4shop.com/machine-learning-powerful-resource-ecommerce) April 12, 2023 [What Is Product Information Management (PIM) for eCommerce?](https://blog.shift4shop.com/product-information-management) Businesses deal with a lot of data. This statement might bring to mind sales charts, website traffic reports, and other types of information, and these are only a few of the data types that business ... [Read More](https://blog.shift4shop.com/product-information-management) November 09, 2022 [The Guide to eCommerce Expenses: What To Expect and How To Manage](https://blog.shift4shop.com/guide-to-ecommerce-expenses) The eCommerce industry has grown exponentially in recent years. That said, aspiring entrepreneurs should consider launching their click-and-order stores. Even brick-and-mortar businesses should ... 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