--- title: Shift4Shop eCommerce Blog | Jake Rheude description: Jake Rheude is the Vice President of Marketing for Red Stag Fulfillment, an order fulfillment company for online retailers and ecommerce businesses specializing in heavy and large products. He brings a highly motivate approach to learning and sharing all aspects of order fulfillment and business management, alongside traditional marketing, SEO, and brand positioning. Marketing plays a pivotal role in the ability to attract and audience and build loyalty, and Jake’s goal is to show companies how shipping is essential to that relationship by creating a promise you must meet with every purchase. --- [![eCommerce Blog](https://blog.shift4shop.com/hubfs/shift4shop/shift4-blog.jpg)](https://blog.shift4shop.com/) [![shift4shop logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/) [Sign Up](https://www.3dcart.com/freetrial.htm?utm_campaign=Blog&utm_source=blog&utm_medium=blog-cta&utm_content=free-trial-cta) [Subscribe](https://blog.shift4shop.com/author/jake-rheude#subscribeBlock) # Jake Rheude ![Jake Rheude](https://blog.shift4shop.com/hubfs/jake-rheude.jpeg) Jake Rheude is the Vice President of Marketing for Red Stag Fulfillment, an order fulfillment company for online retailers and ecommerce businesses specializing in heavy and large products. He brings a highly motivate approach to learning and sharing all aspects of order fulfillment and business management, alongside traditional marketing, SEO, and brand positioning. Marketing plays a pivotal role in the ability to attract and audience and build loyalty, and Jake’s goal is to show companies how shipping is essential to that relationship by creating a promise you must meet with every purchase. Find me on: [https://redstagfulfillment.com/  ](https://redstagfulfillment.com/) ### Recent Posts [Shipping & Fulfillment](https://blog.shift4shop.com/topic/shipping-fulfillment) | 10 min read ## [Distance Equals Money: Understanding U.S. Shipping Zones](https://blog.shift4shop.com/us-shipping-zones) By [Jake Rheude](https://blog.shift4shop.com/author/jake-rheude) [August 02, 2021](https://blog.shift4shop.com/us-shipping-zones) [0 Comments](https://blog.shift4shop.com/us-shipping-zones#comments-listing) [![U.S. shipping zones](https://blog.shift4shop.com/hs-fs/hubfs/iStock-1225880569.jpg?width=12&name=iStock-1225880569.jpg)](https://blog.shift4shop.com/us-shipping-zones) [**](https://blog.shift4shop.com/us-shipping-zones) Shipping charges tend to rise as your packages go further, and carriers determine how much your price scales by seeing how far you ship across their U.S. shipping zones. Carriers each carve up the continental map to create their list, with most dividing up the country into seven shipping zones numbered “2” through “8.” These shipping zones can impact both the cost and delivery speeds available for your goods. Knowing U.S. shipping zones and how they’re calculated can help an eCommerce business\[...\] [Continue Reading...](https://blog.shift4shop.com/us-shipping-zones) - [Tweet](https://twitter.com/share) [Shipping & Fulfillment](https://blog.shift4shop.com/topic/shipping-fulfillment) | 7 min read ## [The Basics of Shipping Insurance for eCommerce](https://blog.shift4shop.com/shipping-insurance-basics) By [Jake Rheude](https://blog.shift4shop.com/author/jake-rheude) [April 17, 2020](https://blog.shift4shop.com/shipping-insurance-basics) [1 Comment](https://blog.shift4shop.com/shipping-insurance-basics#comments-listing) [![Shipping Insurance](https://blog.shift4shop.com/hs-fs/hubfs/shipping%20insurance%20feature.png?width=12&name=shipping%20insurance%20feature.png)](https://blog.shift4shop.com/shipping-insurance-basics) [**](https://blog.shift4shop.com/shipping-insurance-basics) When it comes to [setting up an eCommerce business](https://www.shift4shop.com/start-an-ecommerce-business.html), shipping is a vital aspect that could make (or break) or business.  Because eCommerce is all about ordering the product online and delivering it to your customers' doorsteps, shipping is essential. And, without the right shipping and delivery strategies, you won’t be able to satisfy your customers or create goodwill.  So, what happens when a product is damaged during shipping or goes missing? Well, that is where shipping insurance comes in.  [Continue Reading...](https://blog.shift4shop.com/shipping-insurance-basics) - [Tweet](https://twitter.com/share) [Shipping & Fulfillment](https://blog.shift4shop.com/topic/shipping-fulfillment) | 6 min read ## [How Shipping Weight Changes Could Be Hurting Your Revenue](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue) By [Jake Rheude](https://blog.shift4shop.com/author/jake-rheude) [June 05, 2017](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue) [0 Comments](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue#comments-listing) [![](https://blog.shift4shop.com/hs-fs/hubfs/ThinkstockPhotos-538154820-rsz.jpg?width=12&name=ThinkstockPhotos-538154820-rsz.jpg)](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue) [**](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue) Sometimes it is the silent changes that can have the biggest impact on a business's ability to control cost and optimize spend wherever possible. The rates you pay to ship your goods to customers across the U.S. have shifted, and we’ve discovered that many businesses weren’t ready and aren’t sure how to judge these changes. [Continue Reading...](https://blog.shift4shop.com/blog/are-you-spending-too-much-on-shipping-weight-changes-could-be-hurting-your-revenue) - [Tweet](https://twitter.com/share) [Shipping & Fulfillment](https://blog.shift4shop.com/topic/shipping-fulfillment) | 7 min read ## [Managing Product Fulfillment with Multiple Distributors](https://blog.shift4shop.com/fulfillment-from-multiple-distributors) By [Jake Rheude](https://blog.shift4shop.com/author/jake-rheude) [September 07, 2016](https://blog.shift4shop.com/fulfillment-from-multiple-distributors) [0 Comments](https://blog.shift4shop.com/fulfillment-from-multiple-distributors#comments-listing) [![Multiple Distributors](https://blog.shift4shop.com/hs-fs/hubfs/Multiple%20Distribitors.jpg?width=12&name=Multiple%20Distribitors.jpg)](https://blog.shift4shop.com/fulfillment-from-multiple-distributors) [**](https://blog.shift4shop.com/fulfillment-from-multiple-distributors) You’ve made the hard decision to find a company to ship products for you, but now the time has come to pick who’s shipping them and you can’t decide between two (or more) options. Do you only have to choose one distributor? [Continue Reading...](https://blog.shift4shop.com/fulfillment-from-multiple-distributors) - [Tweet](https://twitter.com/share) [Shipping & Fulfillment](https://blog.shift4shop.com/topic/shipping-fulfillment) | 8 min read ## [What to Know Before You Outsource Order Fulfillment](https://blog.shift4shop.com/outsourcing-order-fulfillment) By [Jake Rheude](https://blog.shift4shop.com/author/jake-rheude) [March 07, 2011](https://blog.shift4shop.com/outsourcing-order-fulfillment) [0 Comments](https://blog.shift4shop.com/outsourcing-order-fulfillment#comments-listing) [![Outsourcing Order Fulfillment](https://blog.shift4shop.com/hs-fs/hubfs/Outsource%20Order%20Fulfillment.jpg?width=12&name=Outsource%20Order%20Fulfillment.jpg)](https://blog.shift4shop.com/outsourcing-order-fulfillment) [**](https://blog.shift4shop.com/outsourcing-order-fulfillment) Does packing boxes and printing shipping labels feel like it’s getting in the way of running your business? It happens to nearly every company as they scale, facing a challenge of trying to hire more staff to handle a warehouse or potentially turning those operations over to a partner that focuses specifically on fulfillment operations. It’s a critical juncture and one that can make a major difference for today’s costs and tomorrow’s growth. There are challenges to deciding to keep fulfillment\[...\] [Continue Reading...](https://blog.shift4shop.com/outsourcing-order-fulfillment) - [Tweet](https://twitter.com/share) - [1](https://blog.shift4shop.com/author/jake-rheude/page/1) ### Leave a reply or comment below ### Sign up for Marketing Tips ### Related posts [![3dcart logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/) ### Sign up for Marketing Tips [![New call-to-action](https://no-cache.hubspot.com/cta/default/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8.png)](https://cta-redirect.hubspot.com/cta/redirect/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8)   ### Resources [Apps & Integrations](https://blog.3dcart.com/topic/apps-integrations) [B2B Ecommerce](https://blog.3dcart.com/topic/b2b-ecommerce) [Conversion Optimization](https://blog.3dcart.com/topic/conversion-optimization) [Customer Service](https://blog.3dcart.com/topic/customer-service) [Digital Payments](https://blog.3dcart.com/topic/digital-payments) [Ecommerce Features](https://blog.3dcart.com/topic/ecommerce-features) [Ecommerce Marketing](https://blog.3dcart.com/topic/ecommerce-marketing) [eCommerce News](https://blog.3dcart.com/topic/ecommerce-news) [Email Marketing](https://blog.3dcart.com/topic/email-marketing) [Fraud Prevention](https://blog.3dcart.com/topic/fraud-prevention) [Holiday Shopping](https://blog.3dcart.com/topic/holiday-shopping) [Search Engine Optimization](https://blog.3dcart.com/topic/seo) [Shipping & Fulfillment](https://blog.3dcart.com/topic/shipping-fulfillment) [Social Media](https://blog.3dcart.com/topic/social) [Starting an Online Business](https://blog.3dcart.com/topic/starting-a-business) [Success Stories](https://blog.3dcart.com/topic/success-stories) [Web Design](https://blog.3dcart.com/topic/web-design)   ### Popular Articles Search Articles  [![](https://feedburner.google.com/fb/images/pub/feed-icon32x32.png)](http://feeds.feedburner.com/3dcartEcommerceBlog) [RSS Feed](http://feeds.feedburner.com/3dcartEcommerceBlog)  [![3dcart eCommerce Blog - Blog Directory OnToplist.com](https://www.ontoplist.com/images/ontoplist31.png?id=59e75cd39646e)](https://www.ontoplist.com/blogs/3dcart-ecommerce-blog_59e75cd39646e/) [Want to be a Guest Author?](https://blog.3dcart.com/guest-posts-application) Copyright © 2023 Shift4Shop. 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He brings a highly motivate approach to learning and sharing all aspects of order fulfillment and business management, alongside traditional marketing, SEO, and brand positioning. 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