Shift4Shop eCommerce Blog | SEO (6)

SEO | 4 min read

Why Don't I Rank For My Keywords?

Recently, We were asked a question from a online store business owner, and it was such a good question that we wanted to share the answer with our blog readers.  The question is as follows...

I am trying to get a better handle on our SEO. I'm being asked by other people in our company what is being done monthly in terms of SEO and I can't answer the question. I see blog articles and Facebook posts, but why can't you show me that I am ranking better for the specific keywords that I want to rank[...]

SEO | 5 min read

What is an HTML Title Tag and How You Can Change the Title of Your Website

Title tags are a very important part of on-page search engine optimization, so it's crucial to use them properly. They also come into play in helping search engine users decide to click on the link to your site rather than another. Badly-formatted title tags can harm your search rankings and make your links less appealing even when they do appear on Google's first page, so it's important to get them right.

Good title tags, however, can make a huge positive difference. They can raise your[...]

SEO | 1 min read

How To Dominate The First Page Of Your Brand's Google Search

Have you ever Googled your name or your business' name? If you saw any random results unrelated to you and your business, you might be thinking that there is no way to knock those pages off the front page.

SEO | 2 min read

SEO FAQ #Infographic

SEO is confusing. Mostly because it is ever-changing. Once you feel like you have a good grasp on link-building tactics, Google goes and changes your algorithm and all of your techniques no longer yield results! So when we saw this SEo FAQ, we knew we had to share. We want to highlight out some important points:

1. Choosing Your Long Tail Keywords 

Long Tail Keywords are noted in the first portion of the infographic as having lower competition and higher conversion rate than general one-word[...]

SEO | 4 min read

Boost your online store rankings with customer reviews

Want to increase visitors to your online store and make more sales without spending a penny extra on advertising?

Encouraging customer reviews is the way to do it.

SEO | 6 min read

eCommerce Keyword Research: How to Do It Right

I am your ideal customer. I want exactly what you are selling. I only have to find you. If only Google made it that simple, right? Unfortunately, Google is needy. It needs you to make a search engine's job easy. You have to make it totally clear to Google that your page offers the information the user seeks, which means making your ecommerce site SEO-friendly.

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