---
title: Shift4Shop eCommerce Blog | SEO (4)
description: SEO | eCommerce Blog by Shift4Shop (4)
---

[![eCommerce Blog](https://blog.shift4shop.com/hubfs/shift4shop/shift4-blog.jpg)](https://blog.shift4shop.com/)

[![shift4shop logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/)

[Sign Up](https://www.3dcart.com/freetrial.htm?utm_campaign=Blog&utm_source=blog&utm_medium=blog-cta&utm_content=free-trial-cta)

[Subscribe](https://blog.shift4shop.com/topic/seo/page/4#subscribeBlock)

# Shift4Shop eCommerce Blog | SEO (4)

[SEO](https://blog.shift4shop.com/topic/seo) | 6 min read

## [8 Ways SEO Should Influence Your Marketing Copywriting](https://blog.shift4shop.com/seo-copywriting)

 By [Rebecca Churt](https://blog.shift4shop.com/author/rebecca-churt) [May 28, 2019](https://blog.shift4shop.com/seo-copywriting) [0 Comments](https://blog.shift4shop.com/seo-copywriting#comments-listing)

[![iStock-999230762](https://blog.shift4shop.com/hs-fs/hubfs/iStock-999230762.jpg?width=12&name=iStock-999230762.jpg)](https://blog.shift4shop.com/seo-copywriting)

[**](https://blog.shift4shop.com/seo-copywriting)

In the world of inbound marketing, your content is your business and your calling card. Your effectiveness as an inbound marketer relies on the quality of your content, which is what helps you get found online, build trust with your readers, educate and inform them, build a pathway to conversions, and sustain ongoing and profitable relationships with loyal customers for years to come.

But, for content to truly be successful, [marketers must think like SEOs](https://academy.hubspot.com/courses/seo-training?__hstc=233546881.eb5cba5a9cb3c8df6e61a4bd66a62c27.1554303770565.1557865155784.1557925046882.66&__hssc=233546881.1.1557925046882&__hsfp=1382926353) to ensure that content gets found\[...\]

[Continue Reading...](https://blog.shift4shop.com/seo-copywriting)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 12 min read

## [6 Exclusive SEO Tips From Thousands Of 1st Page Websites](https://blog.shift4shop.com/1st-page-seo-tips)

 By [Jason Brown](https://blog.shift4shop.com/author/jason-brown) [May 20, 2019](https://blog.shift4shop.com/1st-page-seo-tips) [1 Comment](https://blog.shift4shop.com/1st-page-seo-tips#comments-listing)

[![main-image-1](https://blog.shift4shop.com/hs-fs/hubfs/main-image-1.jpg?width=12&name=main-image-1.jpg)](https://blog.shift4shop.com/1st-page-seo-tips)

[**](https://blog.shift4shop.com/1st-page-seo-tips)

Have you [started an online store](https://www.3dcart.com/start-an-online-store.html), only to realize that opening day was only half the battle?

Once you’ve set up shop, how long did it take you to rank on the first page of Google for a product or keyword vital to you?

If you’re like most website owners, the minimum time to start ranking for a product with your new website is 12 months. [Most times, it can take 24-36 months](https://www.serpwoo.com/blog/analysis/domain-age/).

And how would you feel if, after 12-36 months, you realize you’ve done your SEO all wrong and need to start completely over\[...\]

[Continue Reading...](https://blog.shift4shop.com/1st-page-seo-tips)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [Why Online Stores Should Replace Paid Advertising with SEO](https://blog.shift4shop.com/paid-advertising-versus-seo)

 By [Ryan Kulp](https://blog.shift4shop.com/author/ryan-kulp) [May 13, 2019](https://blog.shift4shop.com/paid-advertising-versus-seo) [0 Comments](https://blog.shift4shop.com/paid-advertising-versus-seo#comments-listing)

[![iStock-877309176](https://blog.shift4shop.com/hs-fs/hubfs/iStock-877309176.jpg?width=12&name=iStock-877309176.jpg)](https://blog.shift4shop.com/paid-advertising-versus-seo)

[**](https://blog.shift4shop.com/paid-advertising-versus-seo)

The number of advertisers on Facebook [doubled](https://www.wordstream.com/blog/ws/2017/02/28/facebook-advertising-benchmarks) in 2018, with cost per click metrics [increasing](https://blog.adstage.io/2018/05/24/facebook-ads-q1-2018) by over 92%.

Unless your eCommerce store doubled its [AOV](https://www.3dcart.com/lp/ecommerce-university/what-is-aov/) (average order value) or cut ad spending in half, you’re now seeing less profit and more competition than ever in leading networks like Facebook, Google, and Amazon.

If you’re like me, new customers come from a variety of channels:

1. Advertising (which can be increasingly expensive)
2. Word of mouth referrals (which are free, but not scalable)
3. \[...\]

[Continue Reading...](https://blog.shift4shop.com/paid-advertising-versus-seo)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 17 min read

## [The Ultimate Beginner's Guide to Product Page SEO](https://blog.shift4shop.com/product-page-seo)

 By [Sam Warren](https://blog.shift4shop.com/author/sam-warren) [May 02, 2019](https://blog.shift4shop.com/product-page-seo) [1 Comment](https://blog.shift4shop.com/product-page-seo#comments-listing)

[![iStock-938423450](https://blog.shift4shop.com/hs-fs/hubfs/iStock-938423450.jpg?width=12&name=iStock-938423450.jpg)](https://blog.shift4shop.com/product-page-seo)

[**](https://blog.shift4shop.com/product-page-seo)

If you [sell products online](https://www.3dcart.com/sell-online.htm), I bet the following thought has crossed your mind more than once:

*“How can I get consistent (and hopefully free) traffic to my product pages?”*

The answer, of course, is search engine optimization, or [ecommerce SEO](https://www.3dcart.com/shopping-cart-features-seo.html) in this case. Given time and effort, optimizing your product pages is truly worth it.

A [study](https://marketingland.com/google-results-position-how-much-is-first-place-really-worth-19412) conducted by Chitika revealed that the *first result* on Google searches receives **almost double the impressions** of the second result.

*Almost double!*

The higher\[...\]

[Continue Reading...](https://blog.shift4shop.com/product-page-seo)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [How Trade Show Marketing Can Help Improve Your SEO Results](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing)

 By [Leslie Pierce](https://blog.shift4shop.com/author/leslie-pierce) [April 08, 2019](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing) [0 Comments](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing#comments-listing)

[![iStock-998493296](https://blog.shift4shop.com/hs-fs/hubfs/iStock-998493296.png?width=12&name=iStock-998493296.png)](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing)

[**](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing)

At one time, search engine optimization (SEO) was all about playing to an algorithm. With tiny scraps of information from Google, marketers crafted broad-spanning but formulaic SEO strategies, hoping their sites would rank higher.

The world’s biggest search engine has evolved greatly since the days of simply appeasing an algorithm. While that’s still important, the Google of today is mostly concerned with encouraging a better user experience. That means the engine now favors websites that\[...\]

[Continue Reading...](https://blog.shift4shop.com/improve-seo-with-trade-show-marketing)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 6 min read

## [Why Social Media and SEO Are Becoming More and More Linked](https://blog.shift4shop.com/social-media-impact-on-seo)

 By [Danish Wadhwa](https://blog.shift4shop.com/author/danish-wadhwa) [April 02, 2019](https://blog.shift4shop.com/social-media-impact-on-seo) [0 Comments](https://blog.shift4shop.com/social-media-impact-on-seo#comments-listing)

[![iStock-905438588](https://blog.shift4shop.com/hs-fs/hubfs/iStock-905438588.png?width=12&name=iStock-905438588.png)](https://blog.shift4shop.com/social-media-impact-on-seo)

[**](https://blog.shift4shop.com/social-media-impact-on-seo)

Most online business owners think that social media and SEO are two separate entities and have their own distinct goals.

 **That’s not true**: social media and SEO are linked to each other for providing relevant and useful content to the audience. Both social media and SEO complement each other and help enhance the overall online marketing efforts.

There are more than [2.77 billion social media users](https://www.statista.com/statistics/278414/number-of-worldwide-social-network-users/) in the world. The uninitiated may think that social media is only useful for getting in touch with\[...\]

[Continue Reading...](https://blog.shift4shop.com/social-media-impact-on-seo)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 9 min read

## [How To Use Online Reviews In Your SEO Strategy](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy)

 By [Daniel Ray](https://blog.shift4shop.com/author/daniel-ray) [March 25, 2019](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy) [0 Comments](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy#comments-listing)

[![seo-3359946_1280](https://blog.shift4shop.com/hs-fs/hubfs/seo-3359946_1280.jpg?width=12&name=seo-3359946_1280.jpg)](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy)

[**](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy)

Everyone has an opinion, right? But when it comes to running your business, getting customers to express their opinions about it can be a key to online success.

Online reviews are of increasing importance in digital marketers’ search engine optimization (SEO) marketing efforts. Reviews not only signal consumers’ sentiment, but also influence the search engine rankings that can make or break a business.

[Continue Reading...](https://blog.shift4shop.com/how-to-use-online-reviews-in-your-seo-strategy)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 10 min read

## [Things You Should Know Before Crafting an Effective Link Building Strategy](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy)

 By [Vanessa O. Piccone](https://blog.shift4shop.com/author/vanessa-o-piccone) [March 15, 2019](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy) [0 Comments](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy#comments-listing)

[![iStock-666258564](https://blog.shift4shop.com/hs-fs/hubfs/iStock-666258564.png?width=12&name=iStock-666258564.png)](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy)

[**](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy)

Link building should be a fundamental stage of your SEO strategy. If you’re just getting started at SEO, don’t freak out! Building and conducting a link building strategy can be done smoothly with these practical tips.

The whole process of link building consists of manually getting links from other websites to your own with the ultimate goal of increasing both traffic coming from different parts of the web (referral traffic) and increasing the authority of a website.

To get started, let’s take\[...\]

[Continue Reading...](https://blog.shift4shop.com/things-you-should-know-before-crafting-an-effective-link-building-strategy)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [SEO For Drop Shippers in 5 Steps - 2019 Guide](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide)

 By [Adam Stewart](https://blog.shift4shop.com/author/adam-stewart) [February 04, 2019](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide) [0 Comments](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide#comments-listing)

[![iStock-685776990](https://blog.shift4shop.com/hs-fs/hubfs/iStock-685776990.png?width=12&name=iStock-685776990.png)](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide)

[**](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide)

When talking about digital marketing, the topic of SEO always comes up. It’s at the core of all online marketing. And without it, your online presence suffers.

However, SEO strategies branch out, depending on your online business model. For example, if you [run an online store](https://www.3dcart.com/start-an-online-store.html), your strategy will be different from that of a [YouTube content creator](https://www.3dcart.com/lp/course-groups/how-to-make-money-on-youtube/).

Today, we’ll focus on **SEO for online stores selling products from drop shippers.** We’ll outline a “2019” 5-Step plan for you!

[Continue Reading...](https://blog.shift4shop.com/seo-for-drop-shippers-in-5-steps-2019-guide)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 8 min read

## [10 Tips That Can Improve Ecommerce SEO](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo)

 By [Ronak Meghani](https://blog.shift4shop.com/author/ronak-meghani) [January 18, 2019](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo) [1 Comment](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo#comments-listing)

[![iStock-546024306](https://blog.shift4shop.com/hs-fs/hubfs/iStock-546024306.png?width=12&name=iStock-546024306.png)](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo)

[**](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo)

Google is the most popular search engine for shoppers to find a product. The popularity of search means a good deal of natural traffic may come from the search engines.

To get a top ranking in Search Engine Results Pages (SERPs), you must learn a slew of rules or search engine algorithms that are updated frequently. In other words, whatever is true for today may not be true next year.

In this article we have compiled tips from a team of seasoned SEO professionals with an updated knowledge of\[...\]

[Continue Reading...](https://blog.shift4shop.com/10-tips-that-can-improve-ecommerce-seo)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 8 min read

## [5 SEO Trends To Help Your Business in 2019](https://blog.shift4shop.com/5-seo-trends-to-help-your-business)

 By [Arash Asli](https://blog.shift4shop.com/author/arash-asli) [January 10, 2019](https://blog.shift4shop.com/5-seo-trends-to-help-your-business) [0 Comments](https://blog.shift4shop.com/5-seo-trends-to-help-your-business#comments-listing)

[![iStock-866602316](https://blog.shift4shop.com/hs-fs/hubfs/iStock-866602316.png?width=12&name=iStock-866602316.png)](https://blog.shift4shop.com/5-seo-trends-to-help-your-business)

[**](https://blog.shift4shop.com/5-seo-trends-to-help-your-business)

What are some SEO trends that will make an appearance in 2019?

If there is one thing that’s constant about SEO, it’s that it’s always changing. From HTTPs to mobile usability to RankBrain to mobile page speed, staying at the top of Google search requires continual effort.

And the best way to help your business in 2019, just like every other year, is to stay on top of the changing landscape of [SEO](https://www.3dcart.com/lp/ecommerce-university/understanding-seo/).

Of course, when it comes to [SEO trends to look out for in the new year](https://www.altagency.co.uk/blog/seo-trends-in-2018-what-the-experts-think/), you may have noticed that\[...\]

[Continue Reading...](https://blog.shift4shop.com/5-seo-trends-to-help-your-business)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [Tips to Optimize Your Content for Google’s Smart Displays](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays)

 By [Therese Palmere](https://blog.shift4shop.com/author/therese-palmere) [December 11, 2018](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays) [0 Comments](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays#comments-listing)

[![Google Home Smart Display](https://blog.shift4shop.com/hs-fs/hubfs/Google%20Home%20Smart%20Display.png?width=12&name=Google%20Home%20Smart%20Display.png)](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays)

[**](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays)

[Amazon](https://www.3dcart.com/sell-on-amazon.html), Google and now Facebook are all vying to be the digital assistant you go to for all your personal household needs. From shopping reminders to connecting with family over video calls, these tech giants want to be part of it all.

According to [TechCrunch](https://techcrunch.com/2018/03/07/47-3-million-u-s-adults-have-access-to-a-smart-speaker-report-says/), over 47.3 million U.S. adults have access to smart speakers, and the market value for digital assistants worldwide will rise to $8.56 billion by 2019.

And every tech giant wants to come out on top. In this article we'll review the\[...\]

[Continue Reading...](https://blog.shift4shop.com/tips-to-optimize-your-content-for-googles-smart-displays)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [What is Mobile SEO and How to Optimize for Maximum Results](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results)

 By [Nick Campanella](https://blog.shift4shop.com/author/nick-campanella) [October 29, 2018](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results) [0 Comments](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results#comments-listing)

[![Mobile SEO](https://blog.shift4shop.com/hs-fs/hubfs/Mobile%20SEO.png?width=12&name=Mobile%20SEO.png)](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results)

[**](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results)

Businesses are paying more attention to SEO because of the potential benefits that come from making their websites more visible to the public. It seems like common sense, but not enough people prioritize the optimization of their websites. Some businesses have been around for a while and already have an established customer base, but they understand the need for a website and throw one together quickly and cheaply.

Unfortunately, that’s not enough in this day and age. Many people who visit a\[...\]

[Continue Reading...](https://blog.shift4shop.com/what-is-mobile-seo-and-how-to-optimize-for-maximum-results)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 6 min read

## [The Guide to Using Guest Blogging as a Link Building Strategy](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy)

 By [Lucy Benton](https://blog.shift4shop.com/author/lucy-benton) [October 16, 2018](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy) [3 Comments](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy#comments-listing)

[![iStock-909927342](https://blog.shift4shop.com/hs-fs/hubfs/iStock-909927342.png?width=12&name=iStock-909927342.png)](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy)

[**](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy)

Want to give guest blogging a shot but don’t know where to start?

Don’t worry, we’ve got you covered!

Despite so many other ways to promote your business, like Instagram or Snapchat, [53% of marketers](https://www.stateofinbound.com/?__hstc=20629287.e4604f61aad24abe731b5bdf400ca0d6.1509445450500.1516287112094.1516628861611.6&__hssc=20629287.2.1516628861611&__hsfp=1828579993) still claim that blogging is their top priority when it comes to **inbound marketing**. That’s why many of them choose to invest in guest blogging as an effective link building strategy.

Nevertheless, guest blogging is a rather controversial topic and many marketing professionals still remain skeptical\[...\]

[Continue Reading...](https://blog.shift4shop.com/the-guide-to-using-guest-blogging-as-a-link-building-strategy)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 8 min read

## [OK Google, how to Optimize an Ecommerce Site for Voice Search?](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search)

 By [Raul Harman](https://blog.shift4shop.com/author/raul-harman) [October 15, 2018](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search) [0 Comments](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search#comments-listing)

[![iStock-824613094](https://blog.shift4shop.com/hs-fs/hubfs/iStock-824613094.png?width=12&name=iStock-824613094.png)](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search)

[**](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search)

The voice recognition industry is growing rapidly and it’s expected to [exceed $601 million by 2019](https://www.technavio.com/report/global-voice-recognition-biometrics-market-2015-2019). Of course, the voice tech is getting smarter and more sophisticated daily. Stats show that [Google’s technology is now 95% accurate](https://searchengineland.com/optimize-content-voice-first-world-291782). And, the most beautiful thing about it is that it’s now available to anyone. You need only a smartphone to conduct voice search queries and give voice commands. Most importantly, it’s making our lives much simpler. You can now find the desired information easily,\[...\]

[Continue Reading...](https://blog.shift4shop.com/ok-google-how-to-optimize-an-ecommerce-site-for-voice-search)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 6 min read

## [Understanding the Alexa Website Rank: Not the Digital Assistant](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant)

 By [Gonzalo Gil](https://blog.shift4shop.com/author/gonzalo-gil) [October 02, 2018](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant) [1 Comment](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant#comments-listing)

[![iStock-647410292](https://blog.shift4shop.com/hs-fs/hubfs/iStock-647410292.png?width=12&name=iStock-647410292.png)](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant)

[**](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant)

Long before [Amazon](https://www.3dcart.com/sell-on-amazon.html) released the [Amazon Alexa Echo devices](https://www.amazon.com/Amazon-Echo-And-Alexa-Devices/b?ie=UTF8&node=9818047011), Amazon acquired another company by the name of Alexa, one that provides commercial **web traffic data and analytics**.

Though the two companies belong to Amazon, and share the same name, there is no correlation between the two. In fact, there is some indication that the digital home assistant company had no knowledge of the commercial web traffic site prior to the release of the Amazon Echo. The digital home assistant was actually\[...\]

[Continue Reading...](https://blog.shift4shop.com/understanding-the-alexa-website-rank-not-the-digital-assistant)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 3 min read

## [How to optimize your eBay Listings for SEO](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings)

 By [Christianna Cannon](https://blog.shift4shop.com/author/christianna-cannon) [August 13, 2018](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings) [0 Comments](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings#comments-listing)

[![ThinkstockPhotos-482102052.png](https://blog.shift4shop.com/hs-fs/hubfs/ThinkstockPhotos-482102052.png?width=12&name=ThinkstockPhotos-482102052.png)](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings)

[**](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings)

As someone with an interest in selling online, you're probably aware of SEO ([search engine optimization](https://www.3dcart.com/shopping-cart-features-seo.html)) as the process involved with getting a website ranked higher in search results provided by Google and other search engines. But did you know you can use certain SEO techniques to **increase the visibility of your eBay listings**? You can — and you should!

**Here are the SEO techniques you can use to optimize your eBay listings.**

[Continue Reading...](https://blog.shift4shop.com/how-to-use-seo-for-your-ebay-listings)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 7 min read

## [SEO Basics to Improve E-Commerce Sales](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales)

 By [Sam Warren](https://blog.shift4shop.com/author/sam-warren) [August 10, 2018](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales) [1 Comment](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales#comments-listing)

[![iStock-668413566](https://blog.shift4shop.com/hs-fs/hubfs/iStock-668413566.png?width=12&name=iStock-668413566.png)](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales)

[**](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales)

SEO is no walk in the park.

In fact, as far as online marketing is concerned, it’s easily one of the most intimidating disciplines.

High price tags, technical jargon, and esoteric “rules” prevent many ecommerce store owners from even getting their feet wet. If you’re among their ranks, we don’t blame you!

That being said, search engine optimization doesn’t actually have to be as confusing as it often seems.

*In fact, you’ll likely see the most benefit from employing only the most fundamental\[...\]*

[Continue Reading...](https://blog.shift4shop.com/seo-basics-to-improve-e-commerce-sales)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 8 min read

## [20-point On-Site SEO To-Do List For E-commerce Websites](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites)

 By [Guest Author](https://blog.shift4shop.com/author/guest-author) [July 24, 2018](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites) [2 Comments](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites#comments-listing)

[![image1-3](https://blog.shift4shop.com/hs-fs/hubfs/image1-3.jpg?width=12&name=image1-3.jpg)](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites)

[**](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites)

E-commerce businesses have to pay very close attention to their SEO strategy in order to make sure it’s up to date with Google’s algorithms. Not doing so can put your website at an unnecessary disadvantage. The higher your ranking on Google is, the easier it is for people to find your website; the easier it is for people to find your website, the more likely your conversions will increase. Here’s our 20-point on-site SEO to-do list for e-commerce websites.

## 1. Identify Keywords You Already\[...\]

[Continue Reading...](https://blog.shift4shop.com/20-point-on-site-seo-to-do-list-for-e-commerce-websites)

- [Tweet](https://twitter.com/share)

[SEO](https://blog.shift4shop.com/topic/seo) | 11 min read

## [5 Types of Link-Worthy Content to Boost Your Link-Backs](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content)

 By [Guest Author](https://blog.shift4shop.com/author/guest-author) [July 10, 2018](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content) [0 Comments](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content#comments-listing)

[![ThinkstockPhotos-697219900](https://blog.shift4shop.com/hs-fs/hubfs/ThinkstockPhotos-697219900.png?width=12&name=ThinkstockPhotos-697219900.png)](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content)

[**](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content)

Link building is hard. That’s a fact.

One thing we see from a lot of companies is treating link building as a one off project. They create a piece of content, identify some potential sites that may want to link back to that piece of content and then outreach to those sites. Whilst this can be successful in gaining a few links in the short term, it’s not a sustainable way of building the authority of your content piece.

If you really want to nail your link building efforts, it’s got to be a\[...\]

[Continue Reading...](https://blog.shift4shop.com/how-to-increase-your-chance-of-getting-links-5-types-of-link-worthy-content)

- [Tweet](https://twitter.com/share)

- [1](https://blog.shift4shop.com/topic/seo/page/1)
- [...](https://blog.shift4shop.com/topic/seo/page/1)
- [2](https://blog.shift4shop.com/topic/seo/page/2)
- [3](https://blog.shift4shop.com/topic/seo/page/3)
- [4](https://blog.shift4shop.com/topic/seo/page/4)
- [5](https://blog.shift4shop.com/topic/seo/page/5)
- [6](https://blog.shift4shop.com/topic/seo/page/6)

### Leave a reply or comment below

### Sign up for Marketing Tips

### Related posts

[![3dcart logo](https://blog.shift4shop.com/hubfs/shift4shop/shift4shop-Black.png) |Blog](https://blog.3dcart.com/)

### Sign up for Marketing Tips

[![New call-to-action](https://no-cache.hubspot.com/cta/default/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8.png)](https://cta-redirect.hubspot.com/cta/redirect/3365633/fcff512b-4483-4b5f-b166-fec0d89749f8)

 

### Resources

[Apps & Integrations](https://blog.3dcart.com/topic/apps-integrations)

[B2B Ecommerce](https://blog.3dcart.com/topic/b2b-ecommerce)

[Conversion Optimization](https://blog.3dcart.com/topic/conversion-optimization)

[Customer Service](https://blog.3dcart.com/topic/customer-service)

[Digital Payments](https://blog.3dcart.com/topic/digital-payments)

[Ecommerce Features](https://blog.3dcart.com/topic/ecommerce-features)

[Ecommerce Marketing](https://blog.3dcart.com/topic/ecommerce-marketing)

[eCommerce News](https://blog.3dcart.com/topic/ecommerce-news)

[Email Marketing](https://blog.3dcart.com/topic/email-marketing)

[Fraud Prevention](https://blog.3dcart.com/topic/fraud-prevention)

[Holiday Shopping](https://blog.3dcart.com/topic/holiday-shopping)

[Search Engine Optimization](https://blog.3dcart.com/topic/seo)

[Shipping & Fulfillment](https://blog.3dcart.com/topic/shipping-fulfillment)

[Social Media](https://blog.3dcart.com/topic/social)

[Starting an Online Business](https://blog.3dcart.com/topic/starting-a-business)

[Success Stories](https://blog.3dcart.com/topic/success-stories)

[Web Design](https://blog.3dcart.com/topic/web-design)

 

### Popular Articles

Search Articles



[![](https://feedburner.google.com/fb/images/pub/feed-icon32x32.png)](http://feeds.feedburner.com/3dcartEcommerceBlog) [RSS Feed](http://feeds.feedburner.com/3dcartEcommerceBlog)

 [![3dcart eCommerce Blog - Blog Directory OnToplist.com](https://www.ontoplist.com/images/ontoplist31.png?id=59e75cd39646e)](https://www.ontoplist.com/blogs/3dcart-ecommerce-blog_59e75cd39646e/)

[Want to be a Guest Author?](https://blog.3dcart.com/guest-posts-application)

<https://www.facebook.com/3dCart> <https://twitter.com/3dcart> <https://plus.google.com/+3dcart>

Copyright © 2023 Shift4Shop. All Rights Reserved.

## Rocket Fuel for Your Business

About Shift4Shop

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Why Shift4Shop](https://www.shift4shop.com/why-3dcart.html) [Shopping Cart Software](https://www.shift4shop.com/shopping-cart-software.html) [Success Stories](https://www.shift4shop.com/lp/success-stories/) [Shift4Shop Reviews](https://www.shift4shop.com/shopping-cart-reviews.html) [eCommerce Blog](https://blog.shift4shop.com/) [Sitemap](https://www.shift4shop.com/sitemap.html)

eCommerce

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Features](https://www.shift4shop.com/all-features.html) [How to Sell Online](https://www.shift4shop.com/sell-online.htm) [Create a Website](https://www.shift4shop.com/build-ecommerce-website.htm) [Start an Online Store](https://www.shift4shop.com/start-an-online-store.html) [eCommerce](https://www.shift4shop.com/ecommerce-saas.html) [Online Store Builder](https://www.shift4shop.com/build-an-online-store.html)

Resources

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[eCommerce Web Design](https://www.shift4shop.com/ecommerce-web-design.htm) [eCommerce Marketing](https://www.shift4shop.com/ecommerce-marketing-tools.html) [Custom Development](https://www.shift4shop.com/custom-development.html) [Start an Online Business](https://www.shift4shop.com/start-an-online-business.html) [App Store](https://apps.shift4shop.com/) [Theme Store](https://themes.shift4shop.com/)

Technical Support

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[Support Center](https://support.3dcart.com/) [eCommerce Forum](https://forums.shift4shop.com/) [eCommerce University](https://www.shift4shop.com/lp/ecommerce-university/) [Developer Portal](https://developer.3dcart.com/) [Supported Payments](https://www.shift4shop.com/ecommerce-payment-gateways.html)

Company

![](https://www.shift4shop.com/2021/images/icons/dropdown-blue.svg)

[About Us](https://www.shift4shop.com/aboutus.htm) [Contact Us](https://www.shift4shop.com/aboutus.htm#contact-area) [Become a Partner](https://www.shift4shop.com/ecommerce-partners.html) [Affiliate Program](https://www.shift4shop.com/3dcart-affiliates.html)

Copyright © 2025 Shift4Shop

[Terms and Conditions](https://www.shift4shop.com/legal.html) [Privacy Policy](https://www.shift4shop.com/privacy.html)

<https://www.facebook.com/Shift4Payments/> <https://x.com/shift4> <https://www.youtube.com/@Shift4Shop> <https://www.linkedin.com/company/shift4> <https://www.instagram.com/shift4/>

<https://www.facebook.com/Shift4Payments/> <https://x.com/shift4> <https://www.youtube.com/@Shift4Shop> <https://www.linkedin.com/company/shift4> <https://www.instagram.com/shift4/>

Copyright © 2025 Shift4Shop

```json
{
  "@context" : "http://schema.org",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "United States",
    "addressLocality" : "Center Valley",
    "addressRegion" : "PA",
    "postalCode" : "18034",
    "streetAddress" : "3501 Corporate Pkwy "
  },
  "alternateName" : "3dcart Shopping Cart Software",
  "areaServed" : {
    "@type" : "GeoCircle",
    "geoMidpoint" : {
      "@type" : "GeoCoordinates",
      "latitude" : "37.0902",
      "longitude" : "95.7129"
    },
    "geoRadius" : "500 km"
  },
  "description" : "Shopping Cart Software",
  "email" : "sales@3dcart.com",
  "image" : "https://www.3dcart.com/images/logo.png",
  "logo" : "https://www.3dcart.com/images/logo.png",
  "mainEntityOfPage" : {
    "@id" : "https://blog.shift4shop.com/topic/seo",
    "@type" : "WebPage",
    "description" : "SEO | eCommerce Blog by Shift4Shop (4)"
  },
  "naics" : "5112",
  "name" : "3dcart",
  "sameAs" : [ "https://www.3dcart.com", "https://www.facebook.com/3dcart", "https://www.twitter.com/3dcart", "https://plus.google.com/+3dcart", "https://instagram.com/3dcart/", "https://www.youtube.com/3dcart", "https://www.linkedin.com/company/3dcart.com", "https://www.pinterest.com/3dcart" ],
  "telephone" : "8882762108",
  "url" : "https://www.shift4shop.com"
}
```

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Shift4"
  },
  "dateModified" : "October 1, 2024, 12:00:00 PM",
  "datePublished" : "1970-01-01 00:00:00",
  "description" : "SEO | eCommerce Blog by Shift4Shop (4)",
  "headline" : "Shift4Shop eCommerce Blog",
  "image" : {
    "@type" : "ImageObject",
    "url" : ""
  },
  "mainEntityOfPage" : {
    "@id" : "https://blog.3dcart.com",
    "@type" : "WebPage",
    "description" : "eCommerce Blog by 3dcart"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.3dcart.com/images/logo.png"
    },
    "name" : "3dcart"
  }
}
```