It takes a lot to succeed in business — the drive to excel, the dream of entrepreneurship, and a great deal of trial and error. Research is invaluable, of course, including market research and a solid understanding of your ideal target customer. But nothing beats experience, and as every smart business owner knows, the learning process must never stop.
That's why, as part of our celebration of International Women's Day, Shift4Shop went straight to the experts. We asked women in eCommerce to[...]