Jimmy Rodriguez

Jimmy Rodriguez
COO & Co-founder @ 3dcart. focused on helping internet retailers succeed online by developing strategies, actionable plans and customer experiences that grow and improve performance.

Recent Posts

eCommerce Marketing | 7 min read

The Best Affiliate Software for Referral Tracking

When it comes to successful online marketing, the best strategies always include some element of building trust with potential customers. With so few online shoppers ever having physically engaged with a product, trusting who they are buying from, and what exactly they’re buying, is critical.

This is exactly why so many companies have found so much success with affiliate marketing. Not only do affiliates help get your product out there, but they’re often a much more affordable option than[...]

eCommerce Features | 6 min read

Post-COVID In-Store eCommerce Trends: BOPIS, ROPIS, and BORIS

It's no secret that the global pandemic has dramatically changed the world. People are now more cautious about getting together, going to public places, and even shopping. When the pandemic started, the panic shopping that followed resulted in necessary items becoming a priority and non-essential items being almost completely forgotten.

Starting a Business | 8 min read

Starting Your Business with Print-On-Demand & The Top 3 POD Partners

Creating a website for an online business has never been easier than it is right now. While there are plenty of ways to create a shop online in order to generate sales, one of the easiest methods is fueled by the power of print-on-demand services (or PODs).

SEO | 8 min read

Understanding the Importance of SERPs & How to Rank Higher

Search engine results pages, or SERPs, are so common in today’s digital world that most people don’t even think about them. For most internet users, they’re similar to a non-descriptive waiting room – a place you end up briefly while on your way to where you really want to go. But for businesses, SERPS are everything. Not only do they determine if people find your website, but they also dictate whether or not your competition is going to outperform you, this month and the month after that.

Shipping & Fulfillment | 13 min read

The Essential How-To Guide to Expedited Shipping for eCommerce Stores

Online shopping has changed the entire retail landscape for everyone, both retailers and consumers. Not only has online shopping demanded more of all retailers, especially those who never considered selling their products online previously, but it has also changed the way consumers think, altering the requirements that must be met in order to fulfill their expectations. One of the biggest changes in terms of consumer expectations is, of course, shipping.

eCommerce News | 7 min read

Best Tips for Year-End Tax Planning in 2020

Taxes are always stressful, and running a business just makes it more complicated. There are tons of potential worries, especially if you're a relatively new business owner.

The situation in 2020 didn't make it any easier. With the COVID-19 pandemic, it was a year unlike any other in our lifetimes. This led to new complications for businesses, as lockdowns made their survival uncertain. However, it also led to tax opportunities that can help businesses recover some of their losses.

In this[...]

Starting a Business | 10 min read

How to Build an Online Apparel Store (And Get Sales)

Online apparel stores are hotter than ever. Not only are they on trend with the ever-growing world of eCommerce, but the latest print-on-demand technology and business automation software tools make them even more appealing. Unlike years ago, where a successful online store meant a whole lot of work and money spent upfront, today’s online apparel stores are agile and self-sufficient, needing very little attention once they’re up and running.

SEO | 9 min read

Why Businesses Lose Traffic and Sales When Switching to Shopify

It's not easy to get website traffic. Both paid ads and organic search engine marketing need to be fully optimized. Search engine optimization is the more crucial of the two, with a much higher potential return on investment.

SEO takes a lot of work, and a significant amount of time, to see results. Whether you're sticking solely to SEO or using paid advertisement alongside it, once your business has arrived at a great strategy that starts pulling in the visitors, you want to keep it that[...]

eCommerce Features | 10 min read

The Best Enterprise eCommerce Platform for Large Catalogs

Some businesses make their mark with only a few products. But online stores come in all sizes.

Some online stores have thousands of products. Others have hundreds of thousands. Some of these businesses grew their catalogs slowly. Others started out in an industry that's already known for large catalogs.

Your business could be in any of these situations. Maybe you're still growing, but you plan to add more products with time. Or maybe you already have a large catalog.

If you do, you might[...]

Customer Service | 7 min read

The 10 Best Help Desk Systems for Online Customer Support

Every business understands that, without its customers, it would fail. Of course, that understanding doesn’t always translate into action, which is why so many businesses, both small and large, fail to prioritize customer service and the overall customer experience. When this happens, even huge marketing budgets and fantastic products can’t keep customers lining up for more. 

Navigating the Shopify Checkout Limitations That Kill Conversions

In 2019, the average eCommerce abandonment rate was almost 85%.

The shoppers who reach your store's checkout page are likely highly qualified visitors—they have engaged with your brand and have decided to make a purchase. So, why are so many of them abandoning their carts?

The checkout stage of the purchasing funnel can and does have a huge impact on your conversion rate. 

If you're selling on Shopify, you've probably noticed that its checkout has some significant limitations. To customize[...]

eCommerce News | 21 min read

3dcart Version 10 Upgrades Online Stores with New & Improved Features

It can be tough to stay ahead in eCommerce. Competition is fierce, and other businesses in your niche certainly aren't resting easy. If you want to succeed, you need to stay on top of new trends and technology that can help your business thrive. If you don't, someone else will!

Our mission at 3dcart is to help your business stay on the cutting edge of eCommerce. That's why we frequently upgrade our software with new features and integrations, so you'll always have the latest tools. We also[...]

Starting a Business | 6 min read

The 3 Best Digital Online Job Ideas to Work from Home and Make Money

Whether you’re looking for a way out of the 9-to-5 grind, trying to get back on your feet, or are just looking for a new adventure, more and more people are realizing both the potential and practicality of working from home.

Not only does today’s digital world better support work-from-home options, but the current state we’re finding ourselves in throughout 2020 is making working from home an increasingly valid, if not the best possible, option for a huge percentage of workers.

Starting a Business | 5 min read

The Importance of Commercial Insurance for eCommerce Businesses

Did you know that 40% of small businesses file an insurance claim in any given 10-year period? If that scares you, it should.

Commercial insurance for small businesses is essential. You don't want to get caught in an accident without any insurance coverage, especially considering that your small business may not have the funds to cover a catastrophe.

If you don't have small business insurance, it's time to change that. To learn more about why you need commercial insurance and how[...]

eCommerce Features | 7 min read

Shopify Discounts: 5 Promotions Your Store Cannot Run in Shopify

There once was a time when opening a store meant starting a brick-and-mortar business — but not anymore. These days, being a store owner is as simple as creating a website. In this new age of technology, online shopping is the new normal.

Customer Service | 6 min read

The Importance of Having a Customer Retention Strategy

Keeping your competitive edge in this digital era takes careful planning and preparation to stay ahead. Consumers are continuously bombarded with advertisements and marketing schemes cleverly disguised to try and coerce them to leave their current company and choose a new option. 

eCommerce Marketing | 10 min read

The Top Digital Marketing Channels (Ranked By Statistics)

Did you know that 72% of brands believe they have a successful digital marketing strategy? If you don’t have a successful strategy or are forming your first marketing campaign, you may wonder how to create a winning marketing strategy.

What’s the secret to a successful marketing campaign? Is it investing in the best marketing technology, keeping up with the best trends, and hiring/outsourcing the best talent? Many businesses are realizing their marketing is most successful when they invest[...]

Conversion Optimization | 7 min read

How Conversion Rate Impacts the ROI of Campaigns

How do you know if your website's digital marketing strategy is successful?

One of the key metrics to measure success is the conversion rate. Yet only 22% of businesses are happy with their conversions and how it relates to their return on investment.

This article examines the relationship between ROI and conversion rates for website marketing campaigns.

Conversion Optimization | 15 min read

Understanding the eCommerce Customer Journey

Of all the things that people do online, online shopping is one of the most popular. Sales through eCommerce have continued to rise with no sign of slowing down. Since the industry is only projected to increase in the coming years, it's clear that those who invest in creating online shops are making the right choice.

As an eCommerce store owner, it's important that you appeal to your target audience to rise above the vast amount of competition that you have. Understanding the eCommerce[...]

Starting a Business | 6 min read

How Defining a USP Helps Business Growth

Every small business is looking to make it big, but did you know that 97% of those small businesses' websites aren't effective in helping them bring in more customers and make more sales? Needless to say, your website may not be enough to get a small business where it needs to be.

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