eCommerce Blog

Holiday Shopping | 0 min read

Cyber Monday Infographic

Happy Cyber Monday! We hope that your online store's sales have soared this weekend! According to an IBM survey, online sales this past Friday were up 24.3% compared to last year, and those sales most likely will continue to grow. Last year's Cyber Monday was the the biggest day for online retail to date, raking in $1 billion in the United States alone!!

Conversion Optimization | 0 min read

Shopping Cart Abandonment Infographic

Social Media | 3 min read

How to Create a Google+ Brand Page for Your Online Store

This week Google+ finally launched their Pages feature, which allows users to create branded pages for businesses. Check out 3dcart's Google + page here!

Holiday Shopping | 3 min read

7 Tips to Prepare for the Holiday Season

As the holiday season approaches, ecommerce merchants are gearing up to make most out of the opportunity. But will this year’s sales meet our holiday expectations?

We are optimistic about this year’s holiday season. Despite the gloomy state of global economy, ecommerce sales have shown growth over the past few months. MasterCard Advisors’ Spending Pulse report estimates ecommerce retail sales to grow at 12-14% this year compared to last year. All signs point towards yet another windfall holiday[...]

Holiday Shopping | 1 min read

The eCommerce Infographics of Christmas Past

Since we're approaching holiday season, we thought it would interesting to look back at last years holiday shopping facts and figures. You may just be inspired to run a few holiday deals yourself! Here are our favorite infographics from last years holiday season!

eCommerce Marketing | 6 min read

The Right Way to Market Digital Products

Digital products aren’t just a way to make money online; they're one of the fastest growing, most consumed types of products available around the world. Available in nearly every industry and with endless amounts of options for monetization, digital products are one of the most effective and simple ways to generate constant cash flow for your business. In fact, digital products have become so popular many businesses exist solely from selling these intangible products — they’re no longer just[...]

Web Design | 9 min read

How Faceted Navigation & Search Can Boost Conversions

If your online store has a large inventory of products, it’s important to do everything you can as an eCommerce merchant to help customers find what they need from your site. Each customer shops differently, has unique needs and is coming to your store for a specific reason; one of the best ways to cater to customers on a personal basis is through faceted navigation and faceted search features.

Web Design | 4 min read

How to Increase Conversions with Site Search

Customers visiting your online store may or may not know what they're looking for, but it's safe to say that if you're lacking great search functionality, you're losing sales.

Many shoppers begin their online shopping session by typing into a site’s search box. The results they experience affect as much as half of the typical eCommerce company’s total sales. While shoppers who use site search comprise only 15-30% of visitors, site search users consistently convert 2x – 3x higher than shoppers[...]

eCommerce Features | 2 min read

How Wishlists Can Help Increasing Visitors to Your Website

Wish list offer retailers so many different ways of leading to a sale. Wish lists make it possible for people to come back to your site and find the products they want while also sending traffic through their friends and family who they share lists with.

In a nut shell here are three ways retailers can increase sales through wish lists.

Conversion Optimization | 6 min read

8 Reasons to Offer Auto-Delivery & How to Actually Do It

Auto-delivery (otherwise known as automatic delivery or automatic shipping) is becoming increasingly popular with online retail stores that are looking to generate more money from individual customers. Not only do auto-delivery programs help to build a brand’s customer base, but because it streamlines shipping, auto-delivery makes businesses more effective — and more profitable.

Social Media | 5 min read

How to Promote Daily Deals in Social Media

By now, you’ve probably heard of the recent success of group coupon websites like Groupon and Living Social. The average Groupon has earned $8750 in revenue from roughly 350 sales. The average Groupon discount is roughly 56%, providing businesses with a convenient way to market and attract local customers by reaching out to them online.

Perhaps the greatest contributor to the smash success of a website like Groupon is its mass support in social media. Today, customers are looking for daily[...]

Fraud Prevention | 9 min read

What is a DDoS Attack & How Can You Protect Your Website?

Have you ever worried about your website going down? Whether you run an online store or manage a blog, a downed site can mean lost traffic and business. While infrequent and short site outages are normal, some sites can go down for a much more malicious reason – a DDoS attack.

If you’ve ever been the target of a DDoS attack, or have witnessed one for yourself, you know exactly how debilitating it can be. But, what exactly is a DDoS attack, and how can you protect your website from it?

Let’s[...]

Social Media | 7 min read

The Beginner's Guide to Facebook Advertising

While most people tend to assume that the ads they see on Facebook don’t work, the reality is that, for many online businesses, they do. And not only do they just “work,” but they can be highly effective, making Facebook one of the top places businesses and brands go in order to generate leads and find new customers.

SEO | 4 min read

Boost your online store rankings with customer reviews

Want to increase visitors to your online store and make more sales without spending a penny extra on advertising?

Encouraging customer reviews is the way to do it.

Shift4Shop News | 1 min read

Listrak App & Integration Review

Register for the following webinar, presented by Listrak!

Tuesday, June 28th at 1:00 PM EST!

Click here for further details and registration information.

eCommerce Features | 2 min read

Collect Customer's Feedback in Your Website with 3dFeedback

The rise of social media has given marketers a new perspective—one that changes that discounts some of the wisdom of marketing’s old guard. In the past, businesses looked at marketing as a one-way communication channel to draw in potential customers. Now, savvy marketers are starting a dialogue with their audience—and feedback forms have replaced the less effective, unpredictable surveys of yore.

Shipping & Fulfillment | 7 min read

How to Offer Free Shipping

As online consumers, we’ve all seen free shipping offers from our favorite stores and brands. And, while we love these offers as consumers, as business owners it’s hard to imagine being able to offer shipping for free.

SEO | 6 min read

eCommerce Keyword Research: How to Do It Right

I am your ideal customer. I want exactly what you are selling. I only have to find you. If only Google made it that simple, right? Unfortunately, Google is needy. It needs you to make a search engine's job easy. You have to make it totally clear to Google that your page offers the information the user seeks, which means making your ecommerce site SEO-friendly.

Social Media | 6 min read

Marketing Lessons We Can Learn from Starbucks

You don't have to be a coffee drinker to appreciate the marketing strategies that grew Starbucks into a multibillion-dollar company since its founding in 1971. Once a small coffeehouse in Seattle, Washington, Starbucks now has over 27,600 locations all over the world, spanning 6 continents. It's a classic success story of a small business growing into a global household name, and represents the ambitions of millions of entrepreneurs everywhere.

Shipping & Fulfillment | 8 min read

What to Know Before You Outsource Order Fulfillment

Does packing boxes and printing shipping labels feel like it’s getting in the way of running your business?

It happens to nearly every company as they scale, facing a challenge of trying to hire more staff to handle a warehouse or potentially turning those operations over to a partner that focuses specifically on fulfillment operations.

It’s a critical juncture and one that can make a major difference for today’s costs and tomorrow’s growth. There are challenges to deciding to keep fulfillment[...]

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