eCommerce Blog

Software as a service (SaaS) ecommerce solutions allow businesses to control the features and functions that most readily impact sales and profit, while delegating server maintenance, security, backups, and similar tasks.

In effect, choosing between a SaaS ecommerce solution and a self-hosted one is the act of deciding what matters most to your business. It is focusing on the things that will move your company forward toward its goals. It might even be a manifestation of your business philosophy

Any smart merchant knows that using social media to promote their products is key to a well-rounded marketing strategy, especially during the holidays when consumers are spending more of their hard-earned money.

Last year, mobile sales accounted for $7 billion on Black Friday and Cyber Monday alone. While putting your products on social media platforms like Facebook and Instagram lets you put your products in front of a wide audience, it isn't the only way to help drive sales.

Logging onto[...]

Did you know that eCommerce is one of the fastest growing industries in the world?

In 2017 alone, more than 1.66 billion people bought their goods online. In the same year, that equated to about $2.3 trillion worth of e-retail sales.

There are lots of ways for you to sell your products online. A good homepage will only take you so far in promoting yourself. If you really want to get help selling products, in addition to taking advantage of the built-in features in your ecommerce website builder[...]

There are lots of questions an entrepreneur should ask during the process of starting a new business. A smart business owner will enter the game fully prepared, knowing exactly what their plan will be and what requirements they need to meet. Otherwise, the business owner could quickly run into fines, tax penalties, and other problems. Better to do it right the first time!

The question of whether you need a business license, and what kind, should be answered early in the process to ensure[...]

When you have crossed the bridge of validating your ideas, the next step is finding a supplier.

This may seem so easy - a simple Google search will show you a long list of people making what you want to sell.

However, it is more than finding anyone. Your supplier must fit your budget, product quality, and other needs that you may have. Even then, you don’t want to work with a fraudster.

This is where Alibaba comes in. This article gives a step-by-step guide on how Alibaba works for product[...]

Most aspiring entrepreneurs have heard how important it is to narrow down a niche, but many don't fully understand the effect such specialization can have. The narrower your niche is, the more tightly you can focus all your business efforts. If your niche is too broad, you risk spreading yourself too thin and becoming vulnerable to a larger number of competitors.

"Niching down" is something Kevin Canning, founder of Pearls of Joy, understands very well.

In 2002 he grew tired of working on other[...]

At 3dcart, we're proud to introduce version 8.3, our latest platform update which brings numerous upgrades and enhancements to make the best eCommerce software even better.

This is the final major release of 2018, and this time around we've focused on quality-of-life improvements that expand on several features and offer more options to online store owners.

We've also improved our selection of payment gateways with new and upgraded integrations. Overall, 3dcart v8.3 improves the functionality[...]

According to Nasdaq, 95% of purchases will be aided by eCommerce by 2040. And according to another study, millennials now make 54% of their purchases online. When the stakes are this high for an eCommerce store owner, it is only practical that you do not leave a single stone unturned to make sure that your online store grows and sustains.

With such a rapid growth in the eCommerce industry, the latter has also experienced some rapid changes in the way they are marketed. It is no longer enough to[...]

Shipping carriers might not be dashing through the snow just yet. But if you want this holiday season to be merry and bright, you need to start thinking about your shipping workflow now.

Here are three ways to make your shipping and fulfillment process a thing of beauty before the holidays.

Print-on-demand, t-shirt dropshipping services can be the engine that drives your online t-shirt company toward success. 

The t-shirt business represents a great opportunity for many entrepreneurs.

The market is huge. Worldwide, shoppers will purchase more than $1 trillion worth of t-shirts this year.

The t-shirt industry is also growing. By 2025, global, annual t-shirt sales may exceed $3 trillion, and according to some reports, t-shirt retailers can expect a compound annual growth rate (CAGR)[...]

Anyone who’s been working in ecommerce for a while knows that selling is a process. It isn’t very often that consumers find your business for the first time, search your online store, and immediately buy something. Ecommerce is more of a journey from learning about your business and offerings, growing trust in your brand, promoting your products, and ultimately making a sale.

Throughout this journey, it’s your job to tailor your promotions to each individual customer—a much more effective[...]

As an online seller, you always need to be on the lookout for potential advantages. After all, competition is fierce, and it takes very little for a customer to hit the back button on your online store and decide to shop elsewhere. Anything you can do to make shopping with you faster and easier, and smooth out the checkout process, is important.

Amazon Pay is one such option that makes shopping at your online store more attractive by allowing customers with an Amazon account — and there are [...]

Both beginners and experienced business personnel have a common goal - they all want to see their businesses grow.

Running an online store can be a tough task for almost anyone. The market keeps revolving and the strategies that matter today may not be of value tomorrow. Therefore, you will need to be up-to-date with new technological innovations and trends that matter. However, with the right marketing essentials, you can positively build your ecommerce marketing strategy and enhance your sales

There’s another online store that isn’t much different from yours. They seem to have the exact same products, and there’s nothing you can do to stop them from selling something that isn’t proprietary to you.

They might be working with more capital than you are, giving themselves the room to charge a little less for the same things.

While You can’t keep hacking away at your prices,  you can make people see the merit of shopping for the same products with you instead of the competition.

In this[...]

Businesses are paying more attention to SEO because of the potential benefits that come from making their websites more visible to the public. It seems like common sense, but not enough people prioritize the optimization of their websites. Some businesses have been around for a while and already have an established customer base, but they understand the need for a website and throw one together quickly and cheaply.

Unfortunately, that’s not enough in this day and age. Many people who visit a[...]

If your ecommerce business is running on any version of Magento 1.x, you have a deadline. At the end of the fourth quarter of 2018, Magento will stop supporting 1.x. No more help. No more security patches.

The company wants its merchants to switch from Magento and transition to Magento 2.0 along with more support from Magento 2 extensions, but that is not your only option.

When Magento was first released in March 2008, some ten years ago, it was an innovative solution, and frankly one of the[...]

An abandoned cart in eCommerce is worse than a rusty old shopping cart in the middle of a parking lot. When you’re selling online, someone adding items to their cart and then exiting without making a purchase represents lost revenue, flaws in your conversion strategy, and could even signal poor UX.

However, if your online store is facing high levels of cart abandonment, you’re not alone. According to The Baymard Institute, 69.89% of carts are abandoned -- that’s more than half the shoppers you[...]

So you have a great website that has great content, your SEO is on point, and you are regularly producing excellent content, butwhy aren’t you able to convert?

This is a question several business owners and marketers ask themselves every day. Sure, driving traffic and search engine performance is one thing, but converting visitors into paying customers is a whole other ball game. This is where Conversion Rate Optimization (CRO) comes into play.

The basic premise of CRO is simple: to make the[...]

We know that multichannel shopping is the new norm. In fact, almost 75% of today’s consumers are multichannel buyers, and people who shop on more than one channel spend an average of 4% on in-store transactions and 10% more on online transactions than single-channel shoppers.

What’s more, customer retention rates sit at 89% for multichannel businesses compared to just 33% for single-channel businesses.

In other words, choosing a multichannel sales strategy is beneficial both in terms of order[...]

Humans are naturally inclined to do business with other humans, not companies. Online businesses needed a way to connect with their customers and build relationships. Thankfully, there’s a valuable resource already at their fingertips: the About Us page. Unfortunately, in the online world, the About Us page is generally treated as little more as an afterthought. Sometimes, that’s ok. At other times it can leave potential customers confused and scrambling for more information.

Your About Us page[...]