eCommerce Blog

Leads are invaluable for businesses, no matter how big or small that business is. Leads are what allow you to grow, generate revenue, and give you vision for scaling down the road. While some leads are definitely better than others, all leads matter. Of course, if you could handpick your leads personally, there are definitely some qualities you would look for, including people who are actually looking for your specific product or service, and those who have been referred to you by your most[...]

Blogging can be an awesome way of expressing your creativity, documenting your day-to-day life and meeting like-minded people.

But did you know it can also be an extremely lucrative business model?

Whether you’re looking to build your blog as a brand or simply use blogging as a promotional tool for your online business, there are a ton of ways to monetize a blog once you’re generating consistent traffic.

In this article, we’re going to break down our 7 favorite ways to make money from blogging,

Photoshop can be a great asset for any product photographer or business owner looking to improve their product images. But, without the right knowledge and skill, using Photoshop can seem overwhelming. Luckily, Photoshop actions can be downloaded and applied to product photos to instantly improve their look without much skill required.

These free Photoshop actions for product photography can be a big help for business owners who can’t afford to spend time on photo editing tasks. Whenever you[...]

The ecommerce sector is rapidly expanding. By 2022, revenues from ecommerce will expand to $6.54 trillion, up from $3.53 trillion in 2019. However, the expansion of the online market brings its own challenges for businesses.

One such challenge is the fact that customers are offered many options for products and services. This increase in options results in higher customer churn. Companies often focus solely on attracting new customers, often at the expense of existing ones. While new customers[...]

eCommerce fraud has been increasing and continues to be on the rise. Projected losses from credit card fraud are expected to reach nearly $50 billion by 2025.

Merchants new to eCommerce may be aware of eCommerce fraud but aren’t familiar with how it works or most importantly, how to protect themselves and their customers. The most important step a merchant should take to combat eCommerce fraud is to gain an understanding of what it is and how it can impact their business.

New products keep your business fresh and promote engagement. They bring customers back to the store and get people excited about your brand. Plus, loyal customers will always be interested in your latest offerings.

This doesn’t mean that promotion of new products can be neglected. A carefully constructed release strategy is essential in the success of new merchandise. However, it is not just your newest offerings at stake. A strong ecommerce brand relies on the proper promotion of your latest[...]

High-quality photography is important for developing a successful business, as many customers are convinced to purchase a product based on its photos alone. If your product photos look unprofessional or unappealing, customers may turn away from your online store entirely.

Luckily, you don’t need to be a professional photographer to create great product photos. Photo editing software like Photoshop can enable you to improve any product image that you’d like to add to your online store.

Do you know what one of the best ways to achieve financial independence is?

The answer: Working for yourself. I know this from experience – people always ask me for self-employment business ideas that they can do as a side hustle. I don’t mind walking them through their options, because everyone starts somewhere.

I have been working as a freelancer for the past three years now. I always have a few things in the works on the side. In this blog post, I will present to you ten business ideas for[...]

If you are looking to increase your online sales, it is essential to start paying attention to interactive content.

After all, you already know that the production of relevant content for your buyer persona is the pillar for a successful digital strategy – one that can attract, convert, and retain consumers.

However, the success of this kind of approach makes the competition for users' attention ever greater. In this scenario, only brands that can offer valuable and high-quality experiences[...]

Every business, no matter how small, needs a website. Even businesses that rely primarily on word-of-mouth marketing and local advertising require an online space of their own these days. Not only can a website provide important information your customers need, but they boost credibility. And, when done properly, websites can dramatically boost revenue for small businesses, attracting new customers hunting online for their services and goods.

Without the right photo editing software and functionality, editing product photos for online stores can be time-consuming and difficult. Luckily, product photographers and business owners don’t have to spend day and night manually improving eCommerce pictures due to convenient alternatives like free Lightroom presets.

By applying these tools, you can easily enhance lighting, correct colors and white balance, improve contrast, smooth shadows, and more. In a matter of seconds, your images will[...]

Value-engineered packaging is the process of designing and producing the best possible packaging solution for your product with costs, security, and performance in mind.

Your brand can benefit from redesigning new and existing packaging solutions for a single product or a wide range of products to use less material, optimize costs, and create more branding opportunities.

For many ecommerce brands, packaging is an expense that’s left to the last minute.

Many of us now find ourselves more than seven months into our remote working adventure. The coronavirus pandemic continues to be the pressure issue in society, and people everywhere are still adjusting to the "new normal" of working life.

As we head into the winter months, many countries around the world find themselves facing the prospect of greater lockdown restrictions.

However, some of us have yet to master the art of working from home.

2020 changed the way many businesses operate, forcing them to substitute the office for a remote working environment. With this change, the need to engage and connect with consumers online increased drastically – and email marketing has played a key role in this.

As an e-commerce retailer, you know that selling your merchandise online opens your business up to a much larger market than you could ever reach offline. If you’re already reaping the rewards of selling online throughout the United States, you might be considering going global. Selling to European customers online is a great place to start.

There are plenty of great reasons to reach out to European customers. To be precise, there are 727,848,547 good reasons. That’s the number of internet[...]

Editing product photos as a business owner can take time that you don’t have – especially if you’re not a professional photo editor. Luckily, there are several photo editing services to choose from that can help you edit all of your photos.

In this article, we have reviewed numerous reputable photo editing services for product photographers and named eight efficient companies in terms of quality, pricing policy and turnaround time.

Usernames have become necessary, and even critical, in today’s digital world. Not only do usernames give you a unique identity online, but they create a level of security and confidentiality. And, in some cases, usernames actually become brands, as in the case of the hundreds of thousands of influencers found on YouTube, Instagram, TikTok and more.

Regardless of why you need to create a username, whether for digital access to online banking or for a social media network, making sure you do it[...]

This year has seen the shift away from physical retail to online shopping accelerate by approximately five years, which means two things:

1. More people are shopping online than ever before.
2. More people are selling online than ever before.

Online retail has become incredibly competitive, making it more crucial and challenging to attract, convert, and retain customers. And, if you’re still using last year’s abandoned cart and customer recovery strategies, they’re now vastly out of date.

It takes a lot of work to start a business, but to an entrepreneur, there are few things as rewarding. Building a profitable business from the ground up, and seeing it thrive, is a goal shared by everyone who feels that entrepreneurial spark.

However, being excited to get your business moving doesn't mean it takes any less work. Sure, it may not feel like work if you're really passionate about it. But there's still a ton to manage, and you don't want to forget anything. Being excited can even[...]

Brick-and-mortar stores will always have their built-in market segment... but why not win over some online shoppers at the same time? Lately, more and more offline retailers are expanding into online markets to earn a little extra income. You no longer have to choose one or the other anymore — now you can have both.