This year, eCommerce continues to be a consistently growing aspect of world commerce. But, it’s also constantly evolving; what may have been a successful product on an online store yesterday may be flopping in sales today. It’s the nature of the internet itself, and eCommerce is no different. While there’s a lot that goes into your business, from web design to marketing to management software, there’s one thing at the heart of it all: your products. If your store isn’t selling good products[...]
eCommerce Blog
SEO | 7 min read
7 Data-Backed SEO Tips for Ecommerce
How much of your traffic comes from search engines?
If your online store is anything like the overwhelming majority of others on the web, organic search accounts for over 40% of your visitors. That’s a big number. Search engines are without a doubt the most significant source of traffic for ecommerce sites.
Despite this, however, most online retailers have a poor understanding of ecommerce SEO. With a few simple changes, they could optimize their sites and generate substantially more[...]
B2B eCommerce | 8 min read
Top 10 Best B2B eCommerce Solutions
No two businesses are alike. The needs of your online store may differ greatly from others, and that can even include competitors in the same industry. That is why when you are trying to choose the right eCommerce solution for your site, you must always consider how well the solution meets your business’s specific needs.
This is also something you should keep in mind if your business caters to other businesses. In fact, B2B stores may need some very different features and services than B2C ones[...]
Shipping & Fulfillment | 6 min read
Advanced Shipping Manager Review
Providing accurate shipping rates can be tricky for any eCommerce business, especially newer and smaller stores. So many factors may dramatically lower or raise the final price, and even one miscalculation can result in someone charging you the wrong amount, or you charging your customers the wrong amount. Thankfully, there are solutions out there that can simplify shipping rules for merchants and use automation technology to pull up the correct price every time.
Advanced Shipping Manager, from[...]
Visitors to your eCommerce website might admire your appealing visual aesthetic, your user-friendly layouts, and your extensive inventory. They may find the items they want and add them to their shopping cart. They might enter your checkout page feeling completely prepared to pay your business good money. And yet, eCommerce market statistics show that three-quarters of all shopping carts ever created are abandoned.
Fast shipping programs are booming across marketplaces. Walmart 2-Day Delivery, Amazon Prime and eBay Guaranteed Delivery are just a few that provide both fast and free delivery. When you compete with convenient shipping and service, you can avoid price wars and keep your margins healthy. However, these programs aren’t just popular with marketplaces and sellers; they’re also expected by customers.
Delivery speed and costs are two of the biggest reasons for cart abandonment, meaning that if[...]
If your business relies on customer and client appointments, you need to make sure they are easily accessible. Using an online appointment scheduler is a great way to do that: your customers will be able to see exactly which appointments are available and book them instantly.
Unfortunately, appointments are often overlooked in the e-commerce process with companies tending to focus on marketing and outreach. That's a shame because an inaccessible (or confusing) appointment system can wreck an[...]
Smart business owners are always looking for advantages, and anything that saves time and effort is a big one. Tons of apps have been developed with this exact purpose in mind, bringing convenient methods of organization, management, and much more. Central to this ideal of efficiency is automation, in which software handles a task rather than a human worker.
Automation doesn't just save time, it also ensures every action is done consistently and eliminates the possibility of human error.[...]
Procrastination is a problem that can affect anyone of all ages and in all walks of life. It's something we're all familiar with, and many people struggle with it on a daily basis. No matter the task we're supposed to be doing, the urge to put it off can be strong. But why do we procrastinate, and how can we stop it? Imagine how much more productive we could be if we can figure out how to put an end to this behavior — we could have more time for the things we love, become more successful in[...]
Over the years, there has been continued rapid growth in e-commerce; and it’s all thanks to technology and the internet. It’s easier and more fun to order things from our mobile phones while relaxing on a couch. But, this growth isn’t entirely positive for everyone. With this growing trend, the competition is also increasing at a great pace. And, some sites are lacking big time.
What if you wanted to buy something you like that’s also on a good discount? But alas! The site is too complicated to[...]
Apps & Integrations | 5 min read
Make Navigation Effortless with Shift4Shop's New “Mega Menu Builder” App!
Navigation is the crux of your online store’s user experience, with its quality either making or breaking a sale. Obviously, you want to make sure that it’s as easy as possible for customers to navigate your site to find the exact products they’re looking to buy. In order to get the job done right, a good menu will include categories and sub-categories that are organized properly and in a way that’s pleasing to the eye. If your store has a decent amount of categories, sub-categories and product[...]
Every second that your eCommerce website is down equates to money walking out of your virtual storefront. When considering the impact that a downed server has on eCommerce, one of the first examples that comes to mind is Amazon. Just a few years ago, their site was down for around 40 minutes, resulting in approximately $5 million in losses.
Most eCommerce businesses would be ecstatic if they could make in a year a fraction of what Amazon lost in 40 minutes. Still, every lost dollar, customer,[...]
eCommerce Features | 19 min read
The eCommerce Process — How eCommerce Works and How You Can Do It Too
You experience eCommerce every day. It's everywhere, and it's getting much harder to find someone who has never made a purchase online. If you've identified eCommerce as a (virtual) land of endless opportunity, you're right. But how does eCommerce work and how do you get started?
In this article, we'll introduce you to eCommerce and the different parts that come together to create the successful online stores we've all heard of — and we'll walk you through the basics of getting started to [...]
Fraud Prevention | 6 min read
Top Ecommerce Security Threats in 2019
During the third quarter of 2017, online sales witnessed a boom of $107 billion dollars according to the U.S Census Bureau. Since then, e-commerce sales have increased by 14% in 2018. But, with an increased number of online sales (that provide larger profit margins) comes with it an even greater number of eCommerce security threats to which you can lose everything.
Staying ahead of the game in eCommerce means constant improvement, both of your business and your eCommerce software. That's why we're proud to announce 3dcart Version 9.1, the newest upgrade to our all-in-one eCommerce platform, bringing you even more powerful features for building and growing your online business.
This update introduces some brand-new functionality to improve the experience for business owners as well as your customers. We've also upgraded several of our integrations, added[...]
The COVID-19 pandemic has turned our predictable normalcy upside down. The new normal has been a whirlwind of permanent changes that are happening very fast. One of the most significant changes has been the rapid digitization of businesses.
If you want to remain in business, you will need to digitize your offerings as fast and quickly as possible to stay ahead of your competition. The marketplace of firms offering services and products has drastically changed over the last six months.
If you[...]
eCommerce Marketing | 7 min read
Top 7 Proven Ways to Increase Your Affiliate Product Sales as a Beginner
Hands down, affiliate marketing is the BEST way to earn passive income; it’s become the #1 way to earn money online for most bloggers.
If you’re a beginner and struggling to increase your affiliate product sales, this post is exclusively for you, where you’ll discover some of the proven ways to increase your sales in 2019 and beyond.
If you’re an ecommerce marketer, email marketing should be your best friend. Email consistently outranks other digital channels such as social media and display ads in terms of return on investment. A VentureBeat Insight study found that email marketing generates an average of $38 for every $1 invested.
The problem is that’s just an average. Not every ecommerce store’s email marketing is going to be churning out $38 for every dollar spent on it. And, more concerning still, not every marketer[...]
Starting a Business | 8 min read
Celebrating National Dog Day with eCommerce Tips from Pet-Focused Online Businesses
Dogs have a well-deserved reputation as man's best friend. For longer than recorded history, dogs have been at our sides providing everything from security to companionship. Today, dogs continue to prove themselves as valuable (and adorable) members of society. While we can show our appreciation with treats and belly rubs, we humans have taken it a step further with the creation of National Dog Day, a holiday specifically for celebrating our canine friends.
As you can imagine, the market for[...]
If you’re running a successful online store, turning it into a marketplace platform with vendors might sound like a great next step to expand your business.
Inviting outside vendors to sell on your platform may not only help you grow your product catalog without increasing your own inventory levels, but it can also create an additional revenue stream from vendor fees for your business.
However, there are a few crucial differences when it comes to running an online marketplace compared to a[...]
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